Hellas Direct has integrated Revolut as a payment option across its full range of insurance products in Greece, the insurance company announced in a statement.
According to the announcement, the partnership allows policyholders in Greece to pay for car, motorcycle, van and home insurance using Revolut Pay, offering a faster and simpler way to settle their premiums. Customers who complete their transactions through the platform can also earn RevPoints on eligible purchases.
The integration applies to both standard policy payments and monthly installments made through Hellas Direct's FlexiPay service. Policyholders who use FlexiPay to pay for their insurance in monthly installments can now choose to pay through Revolut, combining installment flexibility with the ability to earn RevPoints on eligible purchases.
The announcement said the partnership brings together one of the leading digital insurance companies in Greece with one of the most popular financial platforms in the country, giving customers a smooth payment process on a platform they already know and trust.
Executive statements on digital insurance payments
Emilios Markou, Co-Founder and Executive Director of Hellas Direct, said that banking services have changed, payments have changed and commerce has changed, adding that insurance cannot be an exception.
Markou said that what brought the two companies together in the partnership was their shared philosophy of challenging the complexity that customers had simply learned to accept. He added that Revolut redefined how people manage their money while Hellas Direct is redefining how people experience insurance, and that together the two companies are making another part of everyday financial life simpler, more flexible and more rewarding.
Vassilis Ameranis, General Manager of Revolut in Greece, said that customers increasingly want to be able to pay in the way they prefer wherever they make their purchases.
Ameranis said that by activating Revolut Pay for Hellas Direct customers, Revolut is extending that payment experience into another everyday category while giving eligible customers the ability to earn RevPoints from their insurance payments.
Revolut and Hellas Direct customer growth in Greece
The partnership links two large digital user bases in the Greek market. According to the announcement, Revolut has more than 2 million users in Greece, making it one of the most popular financial applications in the country.
Today Revolut serves more than 75 million customers globally, and the announcement noted that Greece is one of its fastest-growing European markets. For Revolut, the agreement further expands the range of available financial transactions on a platform that is already familiar to millions of Greek users.
Hellas Direct serves more than 1.5 million customers across Greece and Romania. The company said the partnership reflects a shared ambition to create more connected financial experiences and bring insurance closer to the digital ecosystems that customers use every day, while strengthening its position as one of the pioneering insurtech companies in Greece and the wider region.
According to the statement, over the past decade Revolut has changed how millions of people manage their money by challenging complex and outdated practices, while Hellas Direct has built its own path in insurance by redesigning products, payments and the customer experience through technology and innovation.
How Revolut Pay and insurtech platforms work
Revolut is a financial technology company that provides digital banking accounts, debit cards, currency exchange and payment services through a mobile application. Within the European Union, it operates as a licensed financial institution, allowing residents in eurozone countries such as Greece to hold accounts and make everyday domestic and cross-border payments.
Revolut Pay is the platform's direct checkout feature, which lets users approve online purchases directly through their Revolut account without manually entering card details at checkout. RevPoints functions as the application's loyalty programme, rewarding eligible transactions with points that users can redeem within the app.
Hellas Direct operates as an insurtech provider, a term used in the financial sector for insurance companies that use software and online platforms to sell policies directly to consumers and manage services digitally. Unlike traditional insurers that rely mainly on physical branch networks and paper renewals, digital insurers focus on online policy management and automated payment tools.
In the motor and property insurance market, policies have traditionally required annual or semi-annual lump-sum payments, making monthly installment services such as FlexiPay an alternative for households managing monthly expenses.
Connected financial services in the Greek market
Both companies described the partnership as more than a technological integration. According to the announcement, it reflects a broader shift in financial services where customers increasingly expect products and services to work seamlessly with one another rather than existing in separate ecosystems.
Beyond adding a new payment method, the statement said the partnership reflects a shared belief between the two companies that financial services should be simple, easy to use and designed around the way people live today.
With Revolut Pay now integrated into Hellas Direct's checkout process, customers in Greece can select the payment option across the insurer's full product range or when paying their monthly FlexiPay installments to create what the companies called a more flexible, connected and rewarding insurance experience.
