This Wednesday June 7th, In addition to being a festive date for Flag Day, it is a day in which the Peru is in the eyes of the world, thanks to the premiere of “Transformers: Rise of the Beasts”, a film that was shot, for the most part, in the regions of Cusco and San Martin.
The Minister of Foreign Trade and Tourism (Mincetur), Juan Carlos Mathews, indicated that the film is expected to be seen by 150 million people worldwidea figure that will make visible the important tourist potential that our country has.
Mincetur: “2024 will be a strong year for tourism”
“‘transformers‘ will position us as a tourist destination, making our ancient wealth and unique landscapes known. We hope to increase, thanks to the film, between 20 and 25% of the tourist flow next year,” said the head of Mincetur.
Given this, he stated that from his portfolio they will work to ensure that more world productions and broadcast spaces like Netflix are carried out in different locations in our country.
“Transformers: rise of the beasts” was filmed in Cusco and Tarapoto. Photo: composition by Álvaro Lozano/La República/Paramount Pictures
“We are trying to identify points of tourist attraction, specific market segments and looking for the right allies to continue promoting (tourism) (…) ‘La Reina del Sur’ was a series that had a super-important impact for the country,” he declared. in an interview for RPP.
He added that 2024 will be a year of tourism recovery in our country. “There is a whole team that is in the permanent effort to make 2024 a very good year for Peru,” she said.
Peru: “an attractive place for large producers”
According to Mincetur, in the last two years, large international film houses have seen Peru as an attractive destination for film locations, both in the recording of films and international series.
Given this, successful experiences and international legislation that facilitate the entry of this type of production are being analyzed.
Alia is a professional author and journalist, working at 247 news agency. She writes on various topics from economy news to general interest pieces, providing readers with relevant and informative content. With years of experience, she brings a unique perspective and in-depth analysis to her work.