Peruvian influencer Sheyla Rojas experienced an uncomfortable and derogatory moment on stage while attending a political campaign rally in Cajamarca in support of her boyfriend, Joaquín Ramírez, who is running for the regional governorship of Cajamarca.
The incident took place during a campaign event in the northern highlands of Peru, where the audience initially welcomed Rojas with warmth and enthusiasm. The atmosphere changed abruptly when a member of Ramírez's political party took the microphone and directed crude comments at the former reality television personality.
Footage of the event was broadcast by the television show Amor y fuego, revealing that Ramírez only laughed as his political ally made inappropriate remarks toward his partner in front of the assembled crowd.
According to the broadcast, the rally had proceeded normally at first, with local supporters greeting Rojas with cheers and applause. The influencer responded warmly to the crowd in Cajamarca, blowing kisses to attendees from the stage.
The situation deteriorated when an unidentified party member, who appeared to be under the influence of alcohol, stepped forward to address the audience. He declared that he felt privileged to present an award to their friend Sheyla Rojas and announced that he would give her a local drink known as a cachadita, using phrasing that carried a vulgar double meaning.
Derogatory Comments on Stage
Upon hearing the initial remark, Rojas displayed a surprised expression before laughing, seemingly assuming the comment was meant as a joke. Ramírez, a former congressman who was standing beside her on stage, showed no sign of offense and laughed along with his colleague.
The speaker then attempted to clarify his words to the audience, explaining that the term referred to a traditional drink served inside a bull's horn, which he held in his hands at the time.
Rojas, who previously had a widely publicized relationship with Mexican businessman Luis Miguel Galarza, known as Sir Winston, accepted the horn and drank the beverage quickly. Her action drew loud cheers and excitement from the audience in Cajamarca.
However, the party member immediately made another crude remark into the microphone. Observing that Rojas had finished the entire drink, he made a second vulgar comment suggesting her enthusiasm for consuming it, prompting further outrage from commentators.
Reaction and Political Background
The voiceover on the Amor y fuego report strongly condemned the party member's behavior and criticized Ramírez for failing to defend his girlfriend. The broadcast noted that viewers were rightly indignant over the crude joke and reprimanded Ramírez for laughing hysterically rather than showing respect for the woman who could become the future first lady of the Cajamarca region.
The governorship of Cajamarca is a major regional executive office in northern Peru, governing a department known for its agriculture and rich mining history in the Peruvian Andes. Political campaign rallies, known locally as mitines, are standard fixtures of election campaigns across the country's departments.
Ramírez, a prominent political figure who previously served in the Congress of the Republic of Peru and held leadership roles in national political parties, has been campaigning actively across the region in pursuit of the regional presidency.
Rojas became a household name in Peru after starring in popular national reality television shows such as Combate and Esto es Guerra. She later built a substantial following as a social media influencer and has frequently accompanied Ramírez to campaign appearances throughout Cajamarca.
Relationship Controversy
The broadcast report also addressed ongoing questions about the romantic relationship between Ramírez and Rojas. In recent weeks, reporters from Amor y fuego questioned the candidate about why he had previously seemed hesitant to confirm their relationship publicly, despite Rojas making their partnership official on social media.
When asked by the television program about earlier comments in which he suggested the pair merely met up occasionally, Ramírez denied that he had ever disowned his relationship with the influencer.
The politician claimed that his previous statements had been misrepresented and edited out of context by the media. He insisted that his interview had been cut down unfairly, adding that Rojas is a very important person in his life.
