In connection with the ongoing Russian invasion of Ukraine, he decided to withdraw from the country in early March. After suspending the provision of services in this market, the company lost 700,000. subscribers. On a global scale, the website lost 200,000 in the first quarter of 2022. net subscribers – says “”. Meanwhile, analysts from Wall Street counted on an increase of 2.5 million.
You can read more about the world on the main page
Netflix reports the results. The website is considering introducing advertisements
Netflix currently has 221.6 million subscribers worldwide, and the last decrease in the number of customers was recorded in October 2011. The company achieved a profit of approximately $ 1.6 billion in the last quarter, with revenues of approximately $ 7.8 billion – explains The Guardian. The streaming service also announced that it expects to lose 2 million subscribers in the second quarter of 2022. After the announcement of the results, the company recorded a decline in OTC shares by about 25 percent.
The company’s representatives explained that the decrease in the number of customers was due not only to economic sanctions against Russia, but also to growing competition on the market and the sharing of accounts and passwords. According to the company’s current estimates, over 100 million households use profile sharing. It also explained that Netflix is open to the idea of adding ads to the site in exchange for a cheaper subscription.
Help Ukraine, join the collection. You deposit money on the website
Netflix is testing paid account sharing
Netflix announced in mid-March that it was testing the possibility of sharing an account and sharing passwords on the platform with people from outside one household for an additional fee. More expensive subscription plans with the option of profile sharing have already been tested in Chile, Costa Rica and Peru.
We’ve always made it easy for people living together to share their Netflix account with features like separate profiles and multiple streams on our Standard and Premium plans. While they were extremely popular, they also caused some confusion about when and how Netflix can be shared. As a result, bills are shared between households, which affects our ability to invest in new TV shows and movies for our members
explained Chengyi Long, director of product innovation.
Netflix has repeatedly reminded that sharing a profile with people living outside the household is against the platform’s regulations.
Source: Gazeta
Ricardo is a renowned author and journalist, known for his exceptional writing on top-news stories. He currently works as a writer at the 247 News Agency, where he is known for his ability to deliver breaking news and insightful analysis on the most pressing issues of the day.
