In the new post-pandemic normality, trends in the virtual sphere remained the same as the previous year, except for the emergence of Onlyfans.
The unexpected confinement by the coronavirus in 2020 it was the catalyst for almost all of us to complete our transition to digital. While the planet still defines its post-pandemic new normal as of 2021, the trends in the virtual sphere they remained the same as the previous year, except for one scandalous detail: the irruption of the controversial and peculiar Onlyfans, which climbed on the list of fastest growing platforms.
It is a social network, like many really, where the users exchange their posts for money of your followers (subscription). It is a great tool in fact for monetize directly original and unpublished content. The main idea is that people popular they can earn money with their art and your creativity, which can be cooking videos, online trainings, beauty courses, video game vlogs, among others.
But the content that exploded the popularity of this site was that directed exclusively at adults. That is, the sale of photos and videos with an intimate touch, for adults. It is said that they are not sexually explicit, but they are sensual, very sensual.
The most popular and consequently the most profitable accounts in 2021 on the site were the American model and socialite Blac Chyna (ex-partner of Rob Kardashian, brother of Kim), actress and singer Bella Thorne (exniña Disney, by the series Shake It Up) and the rapper Cardi B. The first won $ 20 million for your Onlyfans photos, the second $ 11 million and the third $ 9.34 million.
On Facebook and Instagram suspicion from a bare nipple becomes a warning of raw pornography. Instead, the lack of censorship not only does it help Onlyfans to maintain regular income. The museums of One (from Art History, Natural History, Leopold and the Albertina) joined Onlyfans when the algorithms Several social networks censored his publications of nude masterpieces, such as those by Rubens, Klimt and Modigliani.
This was his way of reporting a ‘exacerbated puritanism’ of social networks that has been transferred to the arts and that has even led to blocking of the official accounts of artistic institutions.
If I want to know what is the most popular, in any subject, I open TikTok. Our daily routine is not complete without a podcast and if I want to buy something new, original or at an opportunity price, then I review Instagram.
It is behaviourof course it follows a pattern that can be said democratic: users choose what we see, hear and buy based on who earned our trust on social platforms. The trustee of that trust is called influence or digital celebrity.
Certainly the popularity The rise of the platforms mentioned in this article has made the scope of these characters that through their publications they encourage their followers to use the products, services or brands that they normally use.
Therefore, they are a key piece in the various strategies of marketing digital of companies. For example, the unmistakable “good, good morning!” de la Chikybombom (@chikybombomreal), which introduces its famous video I have the personality and I do with it what I want! brought her to Ecuador to be the ambassador for a campaign for an electrical appliance store.
Thanks to that energy to do and say everything that comes out of her, with much optimism and mischief, Lissette Eduardo, the real name of the 30-year-old Dominican tiktokera, was the star of social networks this year. (I)
Paul is a talented author and journalist with a passion for entertainment and general news. He currently works as a writer at the 247 News Agency, where he has established herself as a respected voice in the industry.
