This is the challenge of TikTok that now goes viral ‘Bloody Mary’, a song by Lady Gaga that came to light 12 years ago

‘Bloody Mary’ is part of the disk ‘Born This Way’ by Lady Gaga. The singer launched it in 2011 but it was only now that she reached number 1 thanks to a TikTok viral that half the world is dancing to. This is further proof that social networks are now the ones that make old songs fashionable, as advertising or movies did before.

Did someone see dance Wednesday, the protagonist of the Netflix series, and decided to put a version of this theme by Lady Gaga in the background. The result? The most followed new challenge on TikTok. One in which even the singer herself has participated. Twelve years after its publication, ‘Bloody Mary’ is number one in the UK and is on its way to being number one in the US.

Tiktok has become a great ally of music, as cinema or advertising have always been. Just one word was enough to sell millions of cars around the world with a theme that James Brown (Geropa) he had released two decades earlier.

Something similar happened with ‘Because you are leaving’, from Jeannette. The theme worked at the time, but it achieved the fame it has today when Carlos Saura included it two years later in ‘Breeding ravens’. and although Julia Roberts She wasn’t even born when Ray Orbison wrote ‘Oh, Pretty Woman’, the song will always remind us of her scene in the movie in our heads.

Of course, if there is someone who knows better than anyone how to do this that e tarantino. Film directing was just as good at rescuing actors from oblivion as he was at songs with which he created the most recognizable musical moments of his career.