‘AMLitros’, the beer or pulque drink that takes advantage of AMLO’s popularity

‘AMLitros’, the beer or pulque drink that takes advantage of AMLO’s popularity

A place in the center of Mexico causes a sensation for selling the ‘AMLitros’, containers with the figure of the Mexican president, Andrés Manuel López Obrador, with beer or pulque, a pre-Hispanic alcoholic drink made from maguey.

Given the popularity of López Obrador, who remains at a 68% In the average of surveys documented by the consulting firm Oraculus in its ‘Poll of polls’, the Calavera Coyote pulquería offers these containers in the historic center of Puebla.

The glasses with the image of the president, which have gone viral on social networks, will be available throughout April and May on the occasion of Children’s Day, which is commemorated on April 30, and Mother’s Day, on May 10.

For 95 pesos (US$5.6) customers can take the container home.

Daniel Díaz, Marketing Director of Calavera Coyote, explained to EFE that the idea arose to have fun celebrations, but above all so that people preserve a reusable souvenir and take it everywhere.

“We wanted to include different types of packaging, but the ‘AMLitro’ is the one that people liked the most, the truth is that we did it because it seemed cute to us, you can see it. He made us laugh, honestly, and people liked him a lot, he is a figure who looks nice and reminds us of the president, Andrés Manuel,” Diaz explained.

(Photo: EFE)
(Photo: EFE)

The glass is a caricature of the ruler with small eyes, a distinctive nose, tiny ears and a smiling face that refers to the president’s teeth.

In addition, they placed a green, white and red print that simulates the presidential sash.

The product shows the relevance of the figure of López Obrador towards the June 2 elections, when he cannot be re-elected, but seeks the victory of the candidate of his political movement, Claudia Sheinbaum, former head of Government of Mexico City (2018-2023). .

The client Alexa Martínez declared herself ‘steel’as López Obrador’s fervent followers are called, as he said that he bought the container because “loves much” to the president.

(Photo: EFE)
(Photo: EFE)

For this reason he said he will display it everywhere such as the office, the gym, school and if he can return to the business to refill it he would do it again.

“First of all, I love (the glass). What made me order it? “It’s just that I love AMLO a lot, but I really like pulque and it’s a great combination, it was incredible and I’m very happy with my ‘AMLitro’,” express.

It may interest you

Source: Gestion

You may also like

Immediate Access Pro