Film studios will modify proposal on AI to end strike

The great studies of hollywood will again adjust their proposal on the artificial intelligence (AI) with the intention of reaching an agreement with the Actors Union of USA (SAG-AFTRA), on strike for 117 days.

According to information from the specialized media Variety, the entertainment companies represented by the Alliance of Motion Picture and Television Producers (AMPTP) met on Monday night with SAG-AFTRA to resolve their differences around issues such as AI, after that the union announced that they still disagreed on several “essential points” about what the studies called his “last, best and definitive” proposal.

The American media also reported that both parties would meet again this afternoon in the hope of reaching an agreement on that point.

The issue of AI to create digital doubles of actors has been one of the most talked about and most conflictive throughout the strike that has kept the Hollywood industry paralyzed for months.

The actors demand from the studios a regulated model with specific clauses that protect them from this technology, but the companies have not committed to stopping training their AI systems.

Specialized media reported that in the last proposal, the AMPTP offered an increase in salaries to professionals who would allow them to be replicated virtually.

Another issue that could continue to hinder the agreement of the collective agreement, which will govern the next three years, is the financial remuneration that the actors receive when broadcasting on television services. “streaming” of the content in which they participated.

The first joint strike in six decades involving SAG-AFTRA and the Writers Guild of America (WGA), which reached an agreement with AMPTP at the end of September, has meant losses of US$6.5 billion for the economy. California and the layoff of 45,000 workers, according to the Bureau of Labor Statistics (US Department of Labor).