“Best before” to be changed.  There will be a new label on food products

“Best before” to be changed. There will be a new label on food products

The European Commission proposes that labels on food products, apart from the formula “best before”, should also include, for example, “often after” or “often good longer”. It’s about preventing food waste.

The study conducted by in 2018 shows that up to 10 percent. of the 88 million tonnes of food waste generated annually in the United States is due to date stamping and misconception by consumers. ‘Misinterpretation by consumers of the meaning of the terms ‘use by’ and ‘best before’ can contribute to household food waste,’ the report said.

The European Commission wants changes in date marking

As part of its new strategy, the European Commission is proposing to amend EU rules on date marking. One solution is to add new formulas – next to “best before” new ones may appear, e.g. “often after” or “often good longer”.

In doing so, the Commission aims to prevent waste due to misunderstanding or misuse of these dates, while ensuring that any proposed change responds to consumers’ information needs and does not compromise food safety.

The European Commission wants to prevent food waste

The EC is currently carrying out an impact assessment (along with public and targeted consultations) to gain support for the proposal. It also conducts consumer research to identify new ways of marking dates.

The Commission wants Member States to reduce food waste by 50% by 2030.

Source: Gazeta

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