‘The dream job’: a young woman earns more than four thousand dollars a week with this board game

A 22-year-old girl has revolutionized US networking when it was revealed that she earns more than $4,000 every week.

How does he do that?, everyone wonders and on CNN en Español they explain that “Mattel pays him to play his new game Uno Quatro four hours a day.”

The girl’s name is Litzy Santana and she makes about $278 an hour. “This is part of the company’s new social marketing campaign.”

He said he got the job that many today are “envious of” thanks to an “open audition on TikTok.”

The informative detail prompted humorous responses from mothers, including one from user Rosa Angustia, who wrote: “If my daughter doesn’t see this on TikTok.” While Brunela Jiménez said: “My daughter could have that job hahaha, she is a fan of all kinds of ‘UNO’.

Main player

Litzy is from Texas and they say she has already graduated from college. According to what was published in El Tiempo, this young woman “is in charge of being the rival of the tourists in a game of one of the other popular card games.”

Because she is a kind of statue of the Mattel game, she is called “Uno’s main player,” Verás Noticias added.

Mattel’s requirements were “passion for UNO and communication skills,” they reported on El Ceo’s social networks. They also explained that whoever got the position would be tasked with challenging rivals in different games and teaching the new rules to the followers.

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For Verás Noticias, Professor Jared Watson, who is presented as a marketing specialist from New York University (NYU), described the campaign as “fascinating” and analyzed that the young woman was not chosen because she was an “influencer”. He believes “his authenticity” caught their attention.

According to Watson, “Mattel’s strategy not only generates branded content, but also drives the creation of consumer-generated content.”

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Posts for Lizy on networking

(JO)