Can you talk to a device as if it were a person? It seems. The ‘boom’ of artificial intelligence creates a new job: expert in talking to the machine.

Pau Martí Felip, 23 years old and graduated in audiovisual communication, started working two years ago as a video editor in a digital company, as published by El País.

Over time, he’s seen his work change: “This is how prompt engineer (request engineer) came into being, which is a creative and technological mix of instructing AIs so they give you a response,” he says .

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The new applications of artificial intelligence to create images, text and soon video or music must receive text requests for what we want. That request can be anything from a simple sentence:

“Prepare a few 10-minute stretches for people over the age of 70” into a complicated eight-line instruction with details such as an image’s colors, backgrounds, or techniques.

The new applications of artificial intelligence to create images, text and soon video or music must receive text requests for what we want. Photo: Istock

“People will have to understand the machine,” says Martí Felip. “It’s like talking to an animal that most people don’t know how to communicate with. We’re learning that language,” he adds.

How do you talk to a machine as if it were a person?

Martí Felip’s specific job is twofold: help engineers test the model they are programming from, say, ChatGPT and then use it to get optimal results or help the customer take advantage of it.

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Jessica Gutiérrez, an administrative assistant from Gijón, is one of six people who added “prompt engineer” to their LinkedIn bio.

She is an administrative assistant, but she is dedicated to writing for web pages. The step was almost obligatory: “Now it takes me much less time, if you don’t learn to generate text, of course your copy work will be outdated,” he says.

“I recognize that, four months after I started research and got drenched every day, eventually you find an ally in artificial intelligence, although I’ve come a long way to position myself as early as possible,” he admits.

Jessica Gutiérrez is an administrative assistant, but she is dedicated to writing for web pages. Photo: Istock

His training has also been on the Internet: “He’s self-taught, through trial and error, based on watching videos on YouTube, on Twitch,” he explains.

Participating in the ecosystem is very useful to explore business and educational opportunities,” he assures, although those around him don’t see it clearly: “People are laughing. They don’t think this has a professional future.

And it’s done without code

One of the wonders of this technique is that knowing code is secondary. A detail that lowers the barriers to entry. Andrej Karpathy, respected programmer who led Tesla’s AI and just rejoined OpenAI (creators of ChatGPT), tweeted, “The most popular programming language is English.”

In the study, they assure that the best formula would be something like this: “We’re going to solve this step by step to make sure we have the right answer.”

The race to get the perfect request has only just begun, says Gutiérrez, who does his tests separately: “You have to be very sure of the prompt. I write it aside two or three times and if I don’t have all the details I keep adding and don’t ask the machine until I have it complete.”