The main innovation axes for the various car models of 2023 have digitization and mobility as a common denominator. For this reason, if we talk about technology, in addition to its implementation in safety, connectivity is an increasingly relevant aspect and turns the smartphone into another extension of the car itself, as it is used to diagnose an anomaly, to establish protocols for safety and maintenance, among many other aspects.

Jorge Flores, Director of Mavesa’s Light Vehicle Division, explains that safety and fuel optimization to avoid pollution are part of the innovation in each of the brands Mavesa distributes.

Citroen – C5 Aircross

Its new SUV model has improvements in safety, interior space, customizable driver assistance and its patented suspension system, one of a kind.

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ZX Auto – Big Lion

High-end pickup that impresses with its size, height and volume. It competes directly with the Ford 150 and the Ram 1500. Unique in the Ecuadorian market with a 4X2 and 4X4 diesel version that optimizes fuel consumption.

Photo: Courtesy Mavesa.

Skywell-ET5

It is a category C 100% electric SUV. It has a range of 520 km and is the best-selling model in its category. As an added value, it includes the process of placing the charger where the customer determines, as well as the procedure for the CNEL to get the meter and subsidy.

Dongfeng-Yixuan Max

Category D hybrid saloon. It has all the aids in terms of driving, safety and comfort. The only one with a 1.5 turbo engine, which makes it unique in its segment.

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more attractive and comfortable

In terms of design, the aim is to improve the aesthetic part so that the vehicles look more and more attractive and comfortable, without neglecting their functions of use.

Aside from the design, the aim is for the engines to be smaller, perhaps in displacement, but with more power and performance, leading to better performance and fuel economy performance, i.e. less fuel consumption and less environmental pollution. The trend in Chinese-origin vehicles is that they carry complete equipment.

Gino Barrezueta, general manager of China Motors.

Connectivity is becoming an increasingly relevant aspect, turning the smartphone back into an extension of the car itself. Photo: courtesy of Volvo Cars.

On the other hand, BMW’s 3 Series, the seventh generation also marks the beginning of a new chapter of the design language with clear shapes and surfaces that enrich the “innate” dynamism with a modern look. Combined with driving dynamics, driving assistance and connectivity, this offers outstanding sporty individuality. The BMW 330e with hybrid drive sets standards: it guarantees maximum driving pleasure with very low CO2 emissions.

Photo: Courtesy of BMW.

Likewise, the Audi e-tron is a large SUV suitable for everyday use and its Sportback version combines the power of a spacious SUV with the elegance of a five-door coupé. Its two electric motors, together with the quattro electric all-wheel drive, ensure incredible performance and highly agile dynamics. The high-voltage battery forms the basis for a range that varies from 280 to 310 kilometers in the e-tron 50 and from 370 to 410 kilometers in the e-tron 55, in its two versions.

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“In the field of safety, more and more work is being done on cars that relieve the driver from their systems and mechanics. For example, it is now more common to find improvements in driver assistance systems, such as hill assist or traction control,” they maintain in the Automotores y Anexos Network.

In short, all car brands work hard to get the best benefits for their customers. Now that the economy has stabilized, major vehicle launches are expected in 2023 that will take the driving experience to a new level.