Last Sunday, the Super Bowl took place, i.e. the final game of the NFL league for the championship in American football, and at the same time the most important sporting event in the United States. As every year, the Super Bowl warmed up the Americans, which could also be seen by following the entries and discussions appearing in social media.
One of the most important communication channels during the Super Bowl was Twitter, of course, where his thoughts on the game between Kansas City Chiefs and Philadelphia Eagles shared by both ordinary users and athletes, politicians, actors and widely understood celebrities.
On Sunday, Joe Biden also published his post on the Super Bowl. In it, he stated that as president, he does not take sides, but his wife is an avid fan of the Philadelphia Eagles team. Biden also retweeted a video of Jill Biden wearing the club’s jersey.
Biden’s post went viral. It was liked by 191.7 thousand. users, and the number of views exceeded 29 million.
Around the same time, Twitter CEO Elon Musk also tweeted about the Super Bowl (he deleted it after a few hours). However, it did not meet with so much interest from the users of the platform and gained “only” 9 million views.
Platformer: Elon Musk asked developers to artificially boost his tweets
this situation was supposed to annoy the head of Twitter extremely. So much so that on the same night Musk allegedly commissioned 80 Twitter programmers to find a way to increase the popularity of his posts – under the threat of job loss.
The billionaire was also scheduled to fly his private jet to the Bay Area, the area of San Francisco where Twitter’s offices are located, to speak with his team in person about the issue.
On Monday morning, James Musk, Elon’s cousin, was supposed to post an entry on the company’s internal Slack, in which he called on engineers to solve the problem “with user engagement across the platform.”
An investigation by Platformer shows that Twitter programmers worked all night to create an algorithm that would better promote Elon Musk’s posts. The fact that the operation was successful is evidenced by the fact that on Tuesday the “feeds” of users of the platform around the world were flooded with the billionaire’s entries, to which Musk somehow admitted by publishing a meaningful meme.
Elon Musk has informed users that Twitter is currently working on fixes to the “algorithm”. This happened after many people started complaining that they only see the billionaire’s entries on their boards.
As reported by Platformer, these “corrections” do not mean that Musk’s entries have ceased to be artificially promoted. Their popularity has only slightly weakened.
Source: Gazeta
Mabel is a talented author and journalist with a passion for all things technology. As an experienced writer for the 247 News Agency, she has established a reputation for her in-depth reporting and expert analysis on the latest developments in the tech industry.
