Analyst Ross Young: iPhone 14 Plus was the most unpopular new Apple smartphone
Display Supply Chain Consultants (DSCC) analyst Ross Young called the most unpopular Apple phone. This is reported by the publication 9to5mac.
According to the expert, the least demanded new Apple smartphone was the iPhone 14 Plus. Ross Young came to this conclusion based on orders from Apple for iPhone front bezels. The analyst said that in January the company stopped ordering panels for this model.
The disclosed report says that in the first month of 2023, 75 percent of all components ordered by Apple were for the iPhone 14 Pro and 14 Pro Max. Judging by these data, the company has focused on the production of premium phones. The iPhone 14 accounted for about 25 percent of panels purchased. According to Yang, it may turn out that in February, Tim Cook Corporation will increase the share of panels produced for the 14 Pro and 14 Pro Max models to 80 percent.
Despite the failure of the compromise smartphone, Apple still intends to release another low-cost big-screen phone in 2023. According to journalists, in order to attract attention to the device, the company can make a discount on the iPhone 15 Plus.
In October, journalists from The Information reported that Apple had stopped production of the iPhone 14 Plus. According to analyst Wayne Ma, the new Apple phone failed in sales due to the economic crisis and high inflation.
Source: Lenta
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