Bayern Munich announced this Monday its new home kit for the 2024/2025 season. The highlight of the outfit is the return of red as the predominant color, as the current season’s mantle has white as its main color. But what is truly innovative is the sponsorship in the bag, which should offer some benefits to fans.
On the logo of Allianz, the company that prints its brand on the sleeve of the new uniform, fans can scan a QR Code to have access to prize draws and exclusive content, in addition to having the money spent on purchasing the shirt refunded, if they are the 100th buyer – the club will run this campaign every time it reaches the mark of 100 shirts sold.
🔴 We are Red 🔴
All the details on our new 2024/25 home shirt, which will debut in the final home game of the season against Wolfsburg ➡️ https://t.co/XNQglPQGW9#MiaSanMia pic.twitter.com/4XrYGQqu76
— FC Bayern Brasil (@FCBayernBR) May 6, 2024
According to Bayern, the uniform was inspired by the pulse and passion that unites the players on the field with the fans in the stands. For the first time in the club’s history, the shirt design features three different shades of red, representing the identity, emotion and drama of the game.
Bayern fans can purchase the shirt through the club’s official store. For the fan version, the price of the uniform is 84 euros, around 460 reais. In the player option, the model that athletes use on the field, the value is 126 euros, at the current price, around 689 reais.
The new shirt will be worn for the first time by Bayern Women, in the German Cup final against Wolfsburg, on May 9th, in Cologne. Women will also have their own club badge for the first time, with two stars. The men will debut the kit in the last home game of the current season, three days later, at the Allianz Arena, also against Wolfsburg.
Source: Gazetaesportiva
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