David Beckham, a money-making machine: bills $805,000 a week

David Beckham and the company he has with his wife Victoria under the name of Beckham Brand Holdings Limited have presented their annual accounts this week and the British tabloid the sun He has had access to them to ensure that the couple achieved a profit of $22 million during the twelve months of the last fiscal year. All this despite the fact that the fashion brand of the former member of the Spice Girls continues to reflect red numbers.

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According to the outlet, the figures are higher than the more than $14 million that the couple achieved a year earlier. And it is that on this occasion the billing skyrocketed from amounts of less than $21 million to $40 million that appear in the books, the newspaper publishes ACE from Spain.

Such data shows that the Beckhams managed to bill more than $805,000 each week, especially thanks to the new and profitable agreements signed by the ex-soccer player.

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“During the year the group remained committed to investing in the long-term growth of its brands and this strategy has the full support of shareholders. The group presents a profit after taxes of $22 million (in 2020 it was 13.1) and income of $40 million euros (in 2020 it was 12.9).

The increase in revenue is the result of the successful growth strategy to work closely with the group’s brand partners in expanding the reach and marketing of the David Beckham brand.

A portfolio expansion and a project in Qatar

In 2021, Beckham’s holding company continued to weather the ravages wrought by the pandemic but maintained operations and landed new contracts for a portfolio that includes Adidas, Tudor, Diageo’s Haig Club, Maserati and Electronic Arts.

In addition, they strengthened relationships with existing partners and now have a presence in different sectors such as sports, media and entertainment, automobiles, perfumery, eyewear, luxury brands and even financial services.

“The management team continues to oversee all operational elements of the business and manages the long-term strategic plan to establish business partnerships, increase brand value and take advantage of the opportunities offered by digital media channels and the global reach of the David brand. Beckham”, they add from the company.

It should be remembered that the Englishman recently signed a $182 million contract to promote tourism in Qatar over the next ten years, although for now this money does not appear in the most recent accounts of his company. (D)