Izvestia: Installment sales of electronics are stopped in Russia

Izvestia: Installment sales of electronics are stopped in Russia

THIS MESSAGE (MATERIAL) IS CREATED AND (OR) DISTRIBUTED BY A FOREIGN MASS MEDIA PERFORMING THE FUNCTIONS OF A FOREIGN AGENT AND (OR) A RUSSIAN LEGAL ENTITY PERFORMING THE FUNCTIONS OF A FOREIGN AGENT.

Installment sales of electronics are stopped in Russia. This is reported by Izvestia with reference to employees of retailers.

The publication clarifies that in re:Store, managed by Inventive Retail Group (IRG), you can not buy goods in installments. In addition, in M. Video – Eldorado “installments are temporarily not valid. This was stated by his representative Valeria Andreeva.

“This is one of the promo options, in which the retailer assumes the cost of servicing the loan. In the current situation, with a significant weakening of the ruble, the abolition of additional promo mechanics is one of the ways to contain retail prices, ”she said.

Mobile Research Group analyst Eldar Murtazin opined that buying on credit remains, but “for retail, this is a risky tool.”

“They receive money from banks with some delay. Due to the volatility of exchange rates, by the time funds are received, the sold device in rubles may already rise in price significantly, ”Murtazin believes.

He added that there would be few people who would like to buy equipment that has already risen in price on credit with a two-digit interest rate.

Earlier, Price.ru, a service for comparing goods and prices, cited data that large household appliances in Russia rose sharply in price over three weeks – by an average of 50%, and demand for it increased by 2.3 times. The specialists compared prices in Russian online stores on February 24 and March 14, and also analyzed Internet queries in certain categories. It is noted that the largest increase in price and demand was demonstrated by large appliances for the kitchen. This happened against the backdrop of the start of a special military operation in Ukraine, which was announced on February 24 by Russian President Vladimir Putin. Sanctions were imposed on Russia, and some companies announced their withdrawal from the Russian market.

Source: Rosbalt

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