The labor market and digital transformation

According to specialists, in Ecuador the economy is still in recession and trying to recover, which translates into a labor market that requires the profiles of professionals to have new technical, technological and social skills in order to maintain a high competitiveness in a sector that has clearly changed after the pandemic and that still affects everyone. These new skills can be essential when looking for or keeping a job in a labor market that requires highly qualified personnel.

Likewise, companies must face great challenges, which have been particularly evident in the last two years, such as maintaining productivity with fewer staff, leading remotely and the globalization of talent attraction due to the shortage of professionals in the Latin American region. , among others; all while promoting the shift towards digitization. “It generated the need for us to be more innovative, creative and adapt, that translates into skills and training; (…) it is the acceleration in the development of these skills that allows us to work remotely, lead teams remotely, innovate in products and services, and seek new ways to maintain productivity (…) and it is the the human resources team that must lead these changes”, details Gabriela Rodríguez, Regional Manager Latam from Evaluate.com.

Focused on change

It should be noted that in a fluctuating labor market, with totally different conditions, it is not a simple adaptation in the technological area with training in the use of certain digital tools, it is a much more complex set of operations that can range from skills development at all levels to a complete restructuring of the business plan.

The training of workers through upskilling (improving skills in a job) and reskilling (that the professional prepares himself to perform tasks for which he has soft skills) requires investments in technologies and instructional design oriented to digital learning, whose impact will affect global economic development; As reported by the World Economic Forum and the consultancy PwC, investment to reduce skills gaps could boost global GDP by 6.5 trillion dollars by 2030 (January 25, 2021). “Today the challenge is to retrain, that is, to develop soft or technical skills so that workers are prepared to perform in the face of the development challenges that companies are experiencing,” says Daniel Ponce Mejía, CEO of Evaluar.com.

Leading teams remotely, working for objectives

After two years of new work schemes, especially those related to remote or hybrid work (combination with face-to-face work), it has been shown that in most cases the productivity of the collaborators has been maintained or even exceeded; all taking into account that there is a possibility that the employee does not have the necessary technological infrastructure to be able to fully carry out their work (bad internet service, lack of equipment or slow computer, among others). According to a study by Evaluar.com, 67% of the population in the region is an Internet user, but there are significant differences both between countries and within them, which are due to factors such as socioeconomic level and geographic location. .

In this context, companies must ensure that employees have all the necessary tools, something that is not easy either. In addition, in order to continue with successful remote work, the technological part must be complemented by empathetic leaders capable of handling innovative and digital techniques. “In this process leaders must work by objectives, it is the only way in which the work of a leader makes sense. When there are clear objectives and goals, the work can be measured, scheduled in time, it focuses on the most relevant aspects, reduces stress and favors the fulfillment of the company’s objectives”, explains Gabriela Rodríguez.

Motivation and care for work well-being

By being clear about the objectives and goals of the company, you can rethink the skills needed in each position to meet those objectives. With this, there is the possibility of a diagnosis of the company to know what staff you have and what are the skills that each of your collaborators has, understanding what you need to maintain or improve productivity:

• If among its employees there is no staff that meets the profile, the company can create a training program and train the collaborators.
• If there are no results with the training program, the labor market is sought.

Also, given this new labor scenario, staff motivation is of paramount importance for successful management. Gabriela Rodríguez explains that “motivation (in collaborators) comes from two things: understanding what keeps this group of people in tune with the company and with the leader; and then have permanent communication. Leaders must learn new communication techniques that allow them to keep their collaborator motivated.”

One of the aspects that became very relevant in the motivation of employees in this new normality is that the company takes care work welfare, which currently have other indicators, dimensions and values, so that the team stays in tune, committed and “in love” with their company. Thus, the human resources area must take into consideration many well-being actions that encompass aspects such as: health, controlling stress levels, work by objectives (that they are met even if you work 5 of the 8 working hours), good communication, etc.

The importance of a proper recruitment tool

In this moment of digital transformation, the process of attracting talent is a vital function for the success of a company; and this digitalization allows the company to better interact with its candidates and/or future collaborators in a more agile, dynamic, simple and modern way. It should be noted that the traditional methods of attracting candidates are no longer optimal.

Given this, the important thing is to be able to identify the skills and abilities of the candidate to place him in the positions where he will be successful. Evaluate.com has all kinds of solutions and products for the automated management of human talent, thanks to more than 12 years of experience that allows it to know in depth the needs of the most demanding human talent teams.

Evaluate.com combines technology with evaluation methodology that allows identifying the best candidates according to the different job profiles, all this happens online through a reliable system that gives the candidate agility, and offers the company relevant information for taking of decisions.

The process of the tool is simple, the company identifies the profile of a position, defines what the requirements are from the most basic aspects such as experience, education to technical issues, and of course soft skills until reaching the interviews recorded on video. that the recruiter can analyze; simplifying and automating the process in a simple, intelligent and modern way.

In this way, a fair opportunity is provided to all candidates. Evaluate.com:

• Automate the parts of the process that can be made feasible through technology.
• It provides the information to the human resources area to know that the candidate has the curricular, technical and skills requirements.
• Finally, it allows the candidate to stay in contact with the company, so the applicant will know what happened with their job application, since the platform provides information in stages.

It is an automatic process that does not forget the importance of human interaction, as it helps the recruiter to carry out a much more focused and precise interview, while the applicant is informed in real time of the progress of their process. Evaluate.com is the only recruitment and selection tool that allows you to carry out the entire hiring process in one place, considering all the quantitative and qualitative aspects that are required when recruiting a new collaborator, thus improving the management efficiency of the human resources team. and above all incorporating people whose professional and personal profile is more precise for the requested vacancy, thus improving the quality of hiring.

Download the Ebook on Human Talent Trends 2022 totally free here