How to see the virtual concert of Jennifer Lopez and Maluma through Snapchat

This afternoon it will be possible to participate in a virtual concert with Jennifer Lopez and Colombian Maluma. Artists will appear with avatars.

The event is part of an activity to promote the movie Marry me, starring Jennifer López, Owen Wilson and the Colombian Maluma.

This is an initiative of Snapchat and Universal that has been interested in experimenting with digital environments.

To achieve this, Snapchat has partnered with Universal to create an experience where users will also be “present” represented in their 3D avatars that they have previously created in the application, and in addition to appearing in the crowd, people will have at their disposal a series of interactive tools during the show that will allow them to start the “wave” or activate a laser effect.

You need to log in with your Snapchat account to reserve a spot for your Bitmoji avatar to participate in the interactive concert and have a chance to appear visually. The presentation will last about 10 minutes.

The concert will be available on the site http://marrymevirtualconcert.com/

What can you do during the concert

• Make the “wave” in a crowd of hundreds of Bitmojis in attendance.
• Release virtual doves when JLo performs a love song.
• Activate a series of lasers that sweep across the stage and audience for dramatic effect.
• Multiple interactive options, like perfecting your virtual dance moves
• Blow bubbles, send hearts in the sand.

What time will the virtual concert be?

The event will be broadcast this Thursday February 3rd at 8:00 pm (Ecuadorian time).

The concert will include the new songs from the soundtrack from “Marry Me”, which will be released in the coming weeks. (AND)