How to create the best customer experience? Innovation and business culture are some of the keys that this program shares.
The customer experience or customer experience it is the memory that the consumer takes of his relationship with the supplier of a good or service. It will depend on that person or that organization return to that business and become regular.
How to improve the customer experience ?, is the question that is dedicated to answering in each episode, with different approaches, the podcast presenter Forum, Alejandro Bermeo, with your guests. Bermeo, who at the age of 33 considers himself a “born entrepreneur”, decided to share what he has learned in his career in the entertainment and services area there.
“I think the world should be full of entrepreneurs, but trained and ready to make the customer happy.” It does not promise magic recipes for success, but it does promise techniques to work with the least possible risk, keeping the consumer as the axis of those results.
Forum It consists mainly of capsules of a few minutes in which it explains, for example, the difference between big data and small data or how to train employees in customer service, but over time it has incorporated interviews with local entrepreneurs, such as Rahib Safadi, co-founder of Nice Lab ice cream parlor, the heads of The Network Ec and the expert in marketing Haidana Páez.
It started in May 2020, in the first stage of social changes due to the coronavirus pandemic, so the contents contemplate this scenario. It is not only in Spotify, but also in YouTube, with videos that explain in a few minutes the importance of adapting and how to do it.
Alejandro Bermeo is co-founder of CX Agency, from which it provides advice to companies to implement and improve processes oriented to the consumer experience.
This Monday, October 25, the second season begins from Forum, “With more valuable content,” promises the creator, who offers a new chapter every Tuesday. (AND)
Paul is a talented author and journalist with a passion for entertainment and general news. He currently works as a writer at the 247 News Agency, where he has established herself as a respected voice in the industry.
