MAGGI®, from the multinational Nestlé, celebrated its 50th anniversary in Ecuador in February 2021 and for the fifth consecutive year it became the No. 1 brand
MAGGI®, from the multinational Nestlé, celebrated its 50th anniversary in Ecuador in February 2021 and for the fifth consecutive year it became the No. 1 brand for mass consumption and the most chosen in the country, according to the ninth edition of the report. Kantar Brand Footprint, Worldpanel division.
Milestones in 2021
Support for the professional development of women
For the second year in a row, MAGGI® donated part of its sales to the Women for Women Foundation through its ‘I want to be’ leadership program that helps vulnerable women in their professional development.
MAGGI innovating in all its categories
Faced with changes in eating habits, with a growing demand for healthier products, and with the commitment to continue delighting Ecuadorian families, MAGGI® presented new products in 2021.
- Mayonnaise with olive oil and canola
- Noodle soup with cheese
- locro
- Gluten-free chicken noodle soup
- Powder seasoner Natusabor
MAGGI®, the number 1 brand of mass consumption
MAGGI® was selected for the fifth consecutive year as the number one brand for mass consumption; in addition, it got the first place as the most chosen brand in Ecuador.
Bronze medal at the Lux Awards
MAGGI® achieved the bronze medal in the national Lux Awards for the visual effects and post-production process of the commercial ‘MAGGI® 50 years’, in the Production and Art category.
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