Mattel has gone one step further for inclusion and for continuing to evolve by incorporating the barbie with Down’s Syndrome. In order not to fall into stereotypes, the doll maker has worked together with the Down Syndrome Association of America in your design. Everything is taken care of in detail: starting with its physiognomy, with a rounded face, almond-shaped eyes, or body shape. Nor are the colors or the pattern of her dress casual. They have chosen yellow, blue and butterflies, because they represent the awareness Down syndrome. And on the pink pendant that she wears, there are three arrows that symbolize the third copy of chromosome 21.

Excited as soon as she saw it, the British model with Down syndrome, Ellie GoldsteinHe claimed that he looked like her. “She is beautiful and she loves it.”

From the brand, its executive vice president and global director of Barbie and Dolls, Lisa McKnight declares that “they are dedicated to combating the social stigma and allow all children to see themselves in Barbie“.

in search of the diversity and faithful to their premise since 1959, that all children have a doll that represents them, they have evolved on the original design.

Although they have been criticized at times, because it was difficult for them to get rid of the perfect physique of a blonde, tall and thin from their first Barbie. In recent years it has been evolving and adapting to circumstances, creating the black barbiein a wheelchair, with vitiligo and with curves. They have discarded the established beauty canons of the 60s to survive in the 21st century.