British designer Mary Quant has died.  She was the one who launched the mini skirt

British designer Mary Quant has died. She was the one who launched the mini skirt

On Thursday, the world was circulated with sad news. British fashion designer Mary Quant, who promoted the mini skirt, has died at the age of 93. She was one of the most important people in the fashion world of the 20th century.

Her family announced the death of the British designer. A special statement said the woman died on the morning of Thursday, April 13, 2023 at her home in the UK. The causes of death are unknown.

“She was one of the world’s most respected fashion designers of the 20th century and a preeminent innovator of the ‘swinging 1960s’. She opened her first Bazaar store on King’s Road in 1955 and her far-sighted and creative talents quickly made a unique contribution to British fashion.” we can read in a statement issued by the designer’s family.

The British fashion icon is dead. She was 93 years old

Mary Quant is considered one of the most important designers of the 20th century. She was the one who launched mini skirts in the 1960s. Although there is no evidence that she was their first creator, it is counted as her hallmark and one of the symbols that define the “swinging 60s.” in the UK.

Quant’s projects were sometimes considered controversial at the time, but it was her ideas that changed the established canons of femininity. Quant told an interview in 2014 about how she launched the fashion for miniskirts:

It was the girls of King’s Road who invented miniskirts. I made clothes that allowed you to run and dance, and we made them in the length that the clients wanted. I used to wear short ones and my clients would say ‘shorter, shorter’

The Victoria and Albert Museum in London, where an exhibition dedicated to her achievements was shown in 2019, also reacted to the death of the designer. “Quant’s contribution to fashion cannot be overstated. She represented the exhilarating freedom of 1960s fashion and created a new role model for young women. Today’s fashion owes much to her groundbreaking vision,” the statement reads.

Bazaar opened its first store in 1955. It was one of the first London boutiques to offer an innovative approach to shopping. The boutique was open until late, loud music was heard in the premises and you could get free drinks. For her work, Quant was awarded an OBE in 1966. Of course, she wore a miniskirt to the gala.

Source: Gazeta

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