General Motors expanded its portfolio with this versatile vehicle that adapts to the lifestyle of each user, and is one of the most successful in the region.
It reached the brand’s dealers throughout Ecuador with the aim of becoming one of the best-selling models in the national territory. The new Chevrolet JOY Black has great attributes in which its safety, state-of-the-art technology and performance stand out.
Its two versions (sedan and hatchback), with black edition sporty details, adapt perfectly to the life and personality of each user. In addition, the cost-benefit ratio is one of its most important strengths. “In recent years we have presented new models and versions in each of the market segments, so that each client has an alternative according to their expectations and preferences,” said Oswaldo León, Marketing Manager of Chevrolet Ecuador, who also highlighted the characteristics of the vehicle such as its wide interior space and its stylized design, at the same time he reiterated that it is a model that has been tested in various markets.
Power, technology and elegance in the best combination
The new Chevrolet JOY Black, has a 1.4 L engine and develops 97 horsepower, with a torque of 126 NM and a five-speed manual gearbox, thus providing extraordinary performance and economy at the same time.
It has beautiful stylized details inspired by the Black concept, such as the front end highlighted by an LED position light, a grille with a High Gloss finish and the traditional Chevrolet brand bowtie with a black finish (black bowtie), which gives a sporty touch of exclusivity. Its elegant lines take the design of the JOY Black to another level, which is also equipped with graphite-coloured R15″ wheels.
Its modern and elegant interior is equipped with ample space and an innovative combination of two-tone colors on the front panel, seats with sports appliqués in a sophisticated combination of cloth and vinyl, with a premium finish, and adjustable head restraints for the complete satisfaction of the driver. driver and passengers, so each tour will become an unforgettable experience.
Complete connectivity and state-of-the-art technology
The new Chevrolet Joy Black is equipped with an on-board computer with LCD screen, 7″ touchscreen radio with Android Auto and Apple Carplay connectivity.
In addition, for customers looking for greater security, this model incorporates elements such as ABS brakes, brake distribution system (EBD) and hill start assistant (HSA), seat belt audible alert and Isofix & Top Tether anchor system. . It is compatible with the Chevystar system, so customers will be able to incorporate technology that provides advanced vehicle security, tracking and recovery options.
It adapts to each user
There are two versions of the JOY Black, the hatchback, a car designed for that person who reinvents himself day by day, who knows what he wants and who aspires to be better every day; and the sedan, with a large interior space and a 501 LTS trunk, ideal for that person who takes advantage of his free time to share with his family and friends, where his professional development is a fundamental pillar in his life project.
In addition, the Chevrolet JOY Black conceives a lower maintenance cost in relation to other brands. It reaches the market with the Chevrolet warranty of up to 7 years or 150,000 kilometers, as well as the after-sales support of the largest dealer network in the country.
Source: Eluniverso
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