The ‘app’ also launched Cabify Promo, an option with estimated prices of up to 15% lower than its Lite category.
The mobility platform Cabify reported that since last April it registered an increase of more than 50% in Guayaquil.
The firm, of Spanish origin, has more than 35 million registered users and 400,000 collaborating drivers and taxi drivers globally. In Latin America it is present in Argentina, Chile, Colombia, Spain, Mexico, Peru, Uruguay and Ecuador.
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Jorge Romero, country manager of Cabify Ecuador, said that this growth is due to the fact that they offer competitive rates from $ 1.54 to positively impact the levels of well-being and the socioeconomic development of the city.
“Our growth in Guayaquil responds to our firm commitment to physical and health security since we offer competitive rates … Also, in order to improve the income of driver users, we offer the Cabify Promo option, which allows receive more trips without charge of commission ”, indicated Romero.
He explained that Cabify Promo this option will be available at times of lower demand and will allow thousands of users to access trips with estimated prices of up to 15% lower than the Lite category of the same. app, being a promotion of this option.
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With the entry of this option, from August to September the company increased its trips by about 20%, added Romero.

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