In the United States, the standard rate of Netflix it increased by up to US$1.50, now reaching a value of US$15.49; while the basic plan was raised by one dollar to US$9.99 and the premium plan by two dollars to US$19.99.
While in Canada, the standard plan was raised by $1.50, now standing at $16.49 Canadian; and regarding the premium, it rose by $2 and reached $20.99 Canadian. Only the basic plan remained intact.
According to CNN, Netflix alleges that the increase in its prices – it is the second since October 2020 – is explained by the need to “continue to offer a wide variety of quality entertainment options.”
Following the announcement, shares of the streaming company rose roughly 2%. It is worth noting that the increase comes a week before they announce their fourth quarter earnings.
The increase in rates is also due to spending millions of dollars on content – summarizes CNN – for which, while streaming services become more integral in entertainment, the growth of companies like Netflix tends to slow down and attract new subscribers. it becomes more difficult.
Netflix currently has 213.5 million subscribers, after raising 4.4 million last October.
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Kingston is an accomplished author and journalist, known for his in-depth and engaging writing on sports. He currently works as a writer at 247 News Agency, where he has established himself as a respected voice in the sports industry.
