According to PwC’s Global Entertainment & Media Outlook 2021-2025, the Peruvian film market will generate US $ 199 million by 2025, with an annual growth rate of 42.23%. In this way, the Peru it would rank third among the countries in the region with the greatest expectation of expansion in this economic sector.
Peru is one of the few Latin American film markets where local films increased their market share in a significative way. Among the most notable hits in 2020 is: La Foquita: el 10 de la calle, a biographical film of soccer player Jefferson Farfán, which generated more than US $ 800,000 in revenue. Another feature film that achieved good results was Locos de amor 3.
Both films were released before the COVID-19 will arrive in the country, which forced the closing of the cinemas for several months. Most of the movie theaters in the country reopened between July and August 2021, despite the fact that the restrictions were loosening since October 2020. For this reason, the drop in income at the box office was notable, of US $ 163 million in 2019 to US $ 30 million in 2020. However, a strong post-pandemic recovery is expected, with an average growth of 44.3% at the box office between 2020 and 2025, generating approximately US $ 190 million.
According to the study, only in 2022 will we see records similar to the period prepandemia, with sustained growth in the following years. In addition, an increase in the number of screens available to the Peruvian public is estimated, reaching 761 in 2025.
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Kingston is an accomplished author and journalist, known for his in-depth and engaging writing on sports. He currently works as a writer at 247 News Agency, where he has established himself as a respected voice in the sports industry.