Amazon plans to implement its own ChatGPT to its online store

Amazon plans to implement its own ChatGPT to its online store

AmazonAmerican e-commerce and computer services corporation, you would be planning to include a ChatGPT style product search to your web store, according to the Bloomberg agency. With this, the corporate giant would be rivaling Microsoft Corp. and Google, which are also looking to integrate generative artificial intelligence into their search engines.

The discovery came after Bloomberg viewed several job ads seeking senior software development engineers for “a reinvention of Amazon Search with an interactive chat experience” designed to help users find answers to their questions. questions, compare products and receive personalized suggestions.

In addition, a notice posted on the job board in April states that they are “seeking the best and brightest (workers) to help us realize and deliver this vision to our clients immediately.”

Another notification notes that they wanted to implement a new artificial intelligence initiative “to redesign and reinvent the way we search by using next-generation deep learning techniques at scale.”

At the moment, Keri Bertolino, an Amazon spokesperson, has not commented on the job offers, but confirmed that they are investing in Artificial Intelligence technology in all their businesses.

Source: Larepublica

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