Safe deliveries and in the times offered are the main objectives of the next Cyberday.ec, says Leonardo Ottati, president of the Ecuadorian Chamber of Electronic Commerce

The virtual event starts on Monday, November 8 at 00:00 until 23:59 on Tuesday, November 9 and will feature a wide range of products.

From Monday, November 8 at 00:00 to 23:59 on Tuesday, November 9, those interested in buying at Cyberday.ec will be able to access the promotions and discounts that are available through the website www.cyberday.ec. entrepreneurs and companies will bid. Leonardo Ottati, president of the Ecuadorian Chamber of Electronic Commerce, organizer of this third edition, says that they seek to promote electronic purchases and make it known that it is safe to acquire products without leaving home and in a fast way.

Compared to the past two editions of the Cyberday.ecWhat innovations does this third bring?

Compared not only with other years, but with the other two events that have been held this year, this is the one that presents the most interest for both supply and demand, the number of companies that are participating is estimated to be higher . Registrations are already closed. More than 50 companies, businesses and ventures have been registered in many new categories and with a more focused and large investment and activation than in previous years, making it the largest event of the year.

What companies are expected to participate?

The event that begins on Monday, November 8 at 00:00 until 23:59 on Tuesday, November 9, will have the participation of many entrepreneurs and new companies. As every year there will be companies with offers of all kinds, from food, appliances, fast food, tourism, tickets, services, pharmaceutical issues, gifts, details, it is a very wide offer.

What are the benefits for companies and consumers who wish to join the event?

The focus is very much on the issue of security, we have been very concerned that all the companies that participate are completely clear on the importance of security and that they comply with best practices, in addition to this we have also complemented this event with the importance of delivering the product within the times offered and that the product is in optimal condition and is exactly what the user bought.

What offers or promotions will the event have for consumers?

What the demand receives in this case is a very large effort on the part of the companies that participate in the face of prices, discounts, delivery times and forms of payment, for example, deferred payments are highly offered at this time, months without interest, months of grace and others, the largest number of means of payment and obviously everything that has to do with security, compliance and seriousness of the offer that is participating in this event.

When will another Cyberday.ec? Do you ever plan to align with the dates of global events like Cyber ​​Monday or Black Friday?

Our dates have been based on experience. When you do not have your own date, but rather go more directly to rely on international dates, the issue is that the market is spent and the offer is no longer the same, then to differentiate ourselves from Black Friday and not allow the offer of the physical world appease that of the digital world, which is still somewhat smaller, we seek to do it before so that the user has the option to buy calmly.

The event is to motivate you to buy online To those who have already done it, for the excellent service and excellent offer, and also to those who have not, it is a great opportunity for them to experience it and enjoy the benefits that electronic commerce offers.

For an upcoming edition, what are the requirements for companies to participate and how should they do so?

This is an industry event for the industry, it is in favor of the companies and also in favor of the buyers. When the date is announced, interested businesses should contact the email info@cece.ec, leave their information and a person from the organization will contact them to indicate the details. Both large businesses that have developed their e-commerce as entrepreneurs who sell via WhatsApp. We already included this this year.

How has the performance of electronic commerce in the country as a result of the pandemic?

Post-pandemic e-commerce comes in extremely important growth, perhaps already at this moment the speed and acceleration of growth is not the same as when we were fresh out of a pandemic or in a pandemic or in quarantine, but there is a very large mass of buyers, there are a much higher frequency of purchase, there is a much greater offer and there are many people understanding every day more the added value, the benefit of making their purchases online, from the fact of not having to leave home, that they take the product to the consumer’s house, which is something extremely important today that there are so many capacity issues that do not allow us to flow as before and in these times, It is not only the capacity, but also the influx of people who go to the premises, the merchandise is running out, there is not always what we are looking for and that in electronic commerce is avoided 100%. In terms of figures, in 2019 there were $ 1,650 million registered in electronic commerce and in 2020 they were $ 2,300 million. (I)

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