Netflix announces investment of US $ 1,000 million in Mexico, what projects do you have?

The streaming platform Netflix It will invest one billion dollars in the next four years in Mexico, the company’s executive co -director, TED Saraonds, announced on Thursday, in full commercial tension of this country with the administration of US President Donald Trump.

The investment will be allocated to the production of series and films in Mexico, he said Sarandos When making the announcement at the daily press conference of the Mexican president, Claudia Sheinbaum.

Mexico is so great that they decided to invest here”, He celebrated Sheinbaumwho also stressed that the first Spanish bank, Santander, will invest US $ 2,000 million in the next three years in the country.

Sarandos He explained that since 2020, when Netflix established its Latin American headquarters in Mexico City, its workforce increased ten times.

The film “Pedro Páramo”, based on the mythical homonym novel by Mexican writer Juan Rulfo, contributed 375 million pesos (about US $ 18 million) to the internal gross product (GDP), the executive exemplified.

This photograph released by the presidency of Mexico shows the executive director of Netflix, Ted Saraonds, posing with the president of Mexico, Claudia Sheinbaum, during a press conference at the National Palace in Mexico City on February 20, 2025. ( Handout photo / presidency of Mexico / AFP)
This photograph released by the presidency of Mexico shows the executive director of Netflix, Ted Saraonds, posing with the president of Mexico, Claudia Sheinbaum, during a press conference at the National Palace in Mexico City on February 20, 2025. ( Handout photo / presidency of Mexico / AFP)

On Tuesday, the Central Bank of Mexico drastically cut its growth prognosis for this year, in the midst of a sharp slowdown of the productive activity caused by uncertainty about the future of the commercial relationship with the United States.

Banco de México (Banxico, Central) reduced from 1.2% to 0.6% its expansion estimate of the GDP.

A high uncertainty prevails over the policies that the new US administration could implement and the scope that in their case could have”, Said the Central Bank in the report.

US President Donald Trump threatened to tax all imports from Mexico with a 25%tariff.

Source: Gestion

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