Aadit Palicha is only 20 years old but he is already co-founder of Zepto, a business dedicated to home delivery (delivery) of all kinds of food that are delivered in less than 10 minutes.
According to international media, the company is currently one of the startups fastest growing in India and is valued at nearly $1 billion.
The co-founder told BBC Radio Business Daily that zepto It was released in July 2021 in the midst of the coronavirus pandemic. COVID-19. He said that together with his partner, he thought of helping to get food in full confinement, mainly for the elderly.
“In about 16-17 months we went from selling nothing to about $200 million in annual sales of $1 billion by the third or fourth quarter of 2023”Palicha commented.
To the date, zepto It operates in the main cities of India and has more than 1,000 people working in its offices and tens of thousands of delivery people.
What is your secret?
The calls ghost stores (or supermarkets). Palicha explained that when a person opens zepto he finds a list of more than 5,000 well-organized products, but behind it is a whole system that connects the buyer with the ghost micro-store closest to the place where the order must be delivered.
So, these warehouses optimize the entire process of locating and packing requested products in such a way that this can be done in less than 90 seconds. Afterwards, the product is delivered to a delivery person, who, thanks to the location of the stores, has to travel on average no more than 1.7 kilometers.
“We deliver purchases in 10 minutes essentially thanks to a network of micro-stores or ghost stores that we have partnered with around the country”Palicha assured.
Given the growth of zepto, Addit He said he won’t feel successful until his company is publicly traded and highly profitable. “My company is valued at US$900 million – which is a lot of money – and I am 20 years old. But, the reality is that -as one of our main investors says- a start-up of US1,000 million is three errors away from going to zero”, he pointed.
(With information from the BBC)
Source: Gestion
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