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Google says goodbye to search results pages: there will only be one and infinite on mobile

Google has announced a significant change coming to mobile devices in the United States. Now when someone does a search, there will not be several pages of results, but only one and infinite.

Called ‘continuous scroll‘, this method, already seen in social networks such as Twitter o Instagram, updates the most used search engine on the planet and represents a change for users and companies.

The company has redesigned its search engine results page in an attempt to do so. “more fluid and intuitive“, which does not stop at the end, where ‘Related Searches’ are normally indicated.

From the company they indicate that although users usually find what they are looking for with the first results, “most of the people who want additional information tend to navigate up to four pages“.

The update allows ‘continuous scroll’ to navigate “through many different results, before having to click the ‘See more’ button “.

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