This technology is supposed to replace the internet. Is the metaverse a brave new world? [PODCAST]

What is this metaverse really? Are we dealing with a technology that will replace the internet? Why are the largest global brands interested in it? We talk about it in the new episode of the TechnoTerapia podcast. Our guest is Andrzej Urbañczyk, leader of the Metaverse Competence Center at Orange Polska.

Until recently, the concept of the “metaverse” was the most talked-about and trendy technological trend, which was practically the whole world talking about. Then ChatGPT and other generative AI tools appeared, which – to put it mildly – pushed the metaverse into the background.

However, with. According to Grand View Research, the global metaverse market will reach over $1 trillion by 2030.

Interesting conclusions can also be drawn from Gartner’s report. It turns out that only by 2027 will as many as 40% of globally operating companies have metaverse solutions or other projects in the field of virtual reality technology.

We will have to wait for the moment when the metaverse replaces the internet and we will be completely immersed in the virtual universe. But there is already no shortage of specific and, above all, working solutions using this technology – primarily in the B2B sector. One such project is Orange Business Metaverse.

– We are developing a business line where we invite clients to work together on metaverse solutions for them – says Andrzej Urbańczyk. – At Orange, we started using the metaverse with a use case that improves customer experience, customer education, and promotes our advanced solutions: 5G Campus Networks and Smart City. But we have at least three more areas of metaverse applications for business. One of them is the area of ​​digital twins, a digital twin that represents physical space. […]. The entire industry can use it. Where there are logistics centers, industrial spaces, where there is a need to map the process, so that before making investment decisions, e.g. about building a real space, a prototype can be made in a digital environment – explains the leader of the Metaverse Competence Center at Orange Polska.

What is the metaverse? How is it different from the internet? Will the AI ​​revolution help advance this technology? What are the biggest challenges and threats to the metaverse? Listen to the latest episode of the TechnoTerapia podcast.

SPONSOR: ORANGE POLAND

Source: Gazeta

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