In September this year, Motorola celebrated its 95th anniversary and an event in Guayaquil highlighted that the company has been at the forefront of technology since 1928. They even participated in the Apollo 11 moon landing, which used Motorola radio equipment technology to provide the first communications from Earth to the moon.

But returning to the topic of offerings, Motorola highlighted its Moto G family, a franchise that aims to democratize premium specifications so that consumers can access the technology that serves them most at a lower cost. Moreover, with the Motorola Edge and Motorola Razr families, Motorola has brought the spirit of flexible innovation, adaptable to a new group of consumers.

These are some of the models presented that evening:

Motorola razr40 ultra

The new Motorola Razr 40 Ultra has a modern and ultra-compact design. When closed, it is the thinnest foldable smartphone in the industry, and features a Snapdragon 8+ Gen 1 processor, an efficient battery, the largest external screen of any foldable phone and a memory of 12 GB of RAM and up to 512 GB of storage.

It has a 3.63″ pOLED external display with refresh rates up to 144 Hz, so scrolling through pages is smooth. They will also have the option to use the device completely closed or semi-open thanks to the Flex View functionality, which allows you to watch your favorite content with the highest resolution in its class and in one billion shades of color.

Users can hold the device upright at multiple angles thanks to Flex View technology, offering new ways to communicate, capture and create.

Including gesture registration and automatic smile registration. Thanks to Flex View and high-quality cameras, users can show off different poses in four perfectly timed photos, all triggered by a simple gesture with the palm, so they can take incredible artistic photos, without having to frantically run to beat the timer.

This model also offers new controls for the external screen, allowing users to do more things with the device closed:

● Dashboards: Custom dashboards allow users to prioritize what matters most. Swipe left or right to easily access games, Google News, weather, contacts, Spotify and view notifications at a glance. Additionally, the Applications panel gives you access to virtually any application.

● Personalization: Users can choose from colorful wallpaper designs and a range of Moto watch styles. Moreover, they can customize and arrange the home screen panels by dragging and dropping them.

● Games: You can choose from a range of very attractive games and GameSnacks that work perfectly on the external screen.

● Dedicated Spotify panel: Spotify users can control playback from the device’s external screen. Without unfolding the device, they can also tap to pick up where they left off or play something new.

The design of the Razr 40 Ultra features a combination of a glass frame with a matte finish or vegan leather on the back. Motorola brings bold color options to the new razr 40 ultra, including Pantone Color of the Year 2023, Viva Magenta, a shade exclusive to Motorola devices, Infinite Black. Powerful and powerful, Viva Magenta brings the razor back to its roots with a modern twist.

The new Razr 40 comes with a distinctive and stylish look, combining Gorilla Glass and premium vegan leather. It fits easily in the hand, feels soft and is available in trendy colors selected in collaboration with Pantone, such as Matte Gray and Amethyst Purple.

Motorola edge40

The Motorola Edge 40 is one of the thinnest devices in its class (7.49mm) and its sleek design integrates a bezel-less curved glass display and a curved rear inlay that are precision-connected by a sandblasted aluminum frame.

The back made of soft vegan leather material ensures that it fits comfortably in the hand and is easy to grip. It features IP681 protection to protect it from accidental immersion in fresh water, so it’s ready to accompany users on all of life’s adventures.

Motorola edge 40 neo

The Motorola edge 40 neo stands out because it is part of the collaboration between Motorola and PANTONE, the world leader in color selection and combination. It is available in three shades: PANTONE Black Beauty, a deep black shade with a matte acrylic back, and two vibrant options, PANTONE Soothing Sea, a light blue shade, and PANTONE Caneel Bay, a shade from the blue and green color family.

Furthermore, the Motorola Edge 40 and Motorola Edge 40 Neo are designed to give you peace of mind every day, as they are equipped with IP681 water protection, meaning they can withstand dust, dirt and sand, as well as up to 1.5 meters under can be submerged in water. water for a maximum of 30 minutes.

moto g84 5G and moto g54 5G

The Moto G84 5G delivers sharper camera details for lasting memories. This device features unique colors and features a camera system with OIS, ultra-pixel technology and an immersive 6.5″ pOLED display with infinite contrast. Adds a touch of color to the moto g84 5G, the vegan leather edition1, feels soft and is available in Viva Magenta.

Moto G54 5G offers a 6.5″ Full HD+ display with a smooth 120Hz refresh rate so you can enjoy every detail of movies and shows, and the 20:9 aspect ratio means less scrolling and more screen to browse websites. browse and read content. .

Prices and availability

● The Motorola Razr 40 Ultra starts at $1,499 in Infinity Black and Vivid Magenta.

● The Motorola Razr 40 starts at $999 in matte gray and amethyst purple

● The Motorola Edge 40 starts at $599 in Eclipse Black, Viva Magenta and Nebula Blue

● The Motorola Edge 40 Neo starts at $549 in PANTONE™ colors: Caneel Bay (blue), Soothing Sea (green) and Black Beauty (black)

● The moto g84 5G starts at $339 in Space Black, Arctic Blue and Vivid Magenta

● The moto g54 5G starts at $299 in Indigo Blue, Mint Green, Space Black and Arctic Blue.