Tim Cook explained why Apple releases new smartphones every year
Apple CEO Tim Cook spoke with Brut about the need to replace smartphones annually. The interview is available on the media website.
When asked by reporters whether it is necessary to buy an iPhone every year, Cook replied that it makes sense. “I think every year those who want it change their iPhone, and that’s great,” the entrepreneur noted. Tim Cook explained that after the release of new devices, old devices are resold, and Apple takes the remaining parts from broken gadgets and installs them in new ones.
Cook also answered the question of what an Apple smartphone will be like in 20-30 years. The head of the IT giant said that he sees the iPhone as carbon neutral, but did not disclose any other features of the device.
In addition, Cook was asked to comment on statements that Apple is engaged in greenwashing, that is, positioning itself as an environmentally friendly company, without sufficient evidence for this. The entrepreneur responded that his corporation is eliminating plastic and also reducing its carbon footprint, and there is a lot of evidence for this. In conclusion, he noted that he himself drives an electric car and does not use plastic containers.
In early October, the American company Apple disabled the Russian version of the official website. When you enter the site, you are redirected to a page with reference material.
Source: Lenta
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