Apple has given up additional orders for new smartphones. Bloomberg reports.
Sources in the company said that Apple decided not to issue additional orders for the production of components for the new iPhones. Insiders noted that this is due to a decrease in consumer interest in the brand’s flagships due to the long wait for devices on sale. Many users were reportedly disappointed that they had to wait too long for the new iPhone to arrive.
Analysts noted that demand could also fall due to the coronavirus pandemic and inflation. In addition, a large number of users are expecting the release of the iPhone 14, which seems to them a more serious update than the iPhone 13.
Experts emphasized that the American company had previously reduced the volume of orders for its Asian partners. For example, in October, Apple cut its production plan by 10 million units, abandoning plans to bring 80 million iPhones to market by the end of 2021.
In early November, company sources said Apple had responded to the chip shortage by cutting back on iPad production. The company also decided to sacrifice the release of old iPhone models in favor of new flagships.
Kingston is an accomplished author and journalist, known for his in-depth and engaging writing on sports. He currently works as a writer at 247 News Agency, where he has established himself as a respected voice in the sports industry.
