Salesforce is an American company that offers cloud services for companies and has a popular communicator for working in a team – Slack. The company apparently puts a lot of emphasis on artificial intelligence, because it not only uses its advantages itself, but also wants to share the help of AI with others.
Artificial intelligence for companies. Will it help employees or replace them?
about the launch of AI Cloud, a set of cloud services dedicated to enterprises. Salesforce boasts that AI Cloud is “the fastest and most trusted way to improve customer service and improve business productivity.” In other words, it is a new chatbot based on the Einstein GPT model, whose main task will be to perform certain activities that improve everyday work in the field of sales, services, marketing and trade. Salesforce boasts that AI Cloud is a comprehensive tool that can take care of some of the duties in real time, increasing the “productivity and efficiency” of the company and its employees.
Thanks to generative artificial intelligence, entrepreneurs can, in the blink of an eye, e.g. generate email content personalized for a specific customer, handle chat and generate messages for the needs of customer service departments, and even prepare offer summaries. The chatbot will also work well in creating advertising content, preparing reports and recommendations for other teams, and even as support for programmers who want to use AI to generate code, search for errors and make corrections. It is therefore clear that AI Cloud – as Salesforce praises – will be great for a very wide range of tasks that have so far been the domain of “human” employees. According to the manufacturer, the solutions are supposed to help people, but it is not difficult to imagine that in practice they will replace at least some of them.
Interestingly, Salesforce has recently struggled with a huge wave of layoffs. Between January and March about 10 percent of the entire staff, i.e. between 7 and 8 thousand. people. Earlier, at the end of 2022, over a thousand people said goodbye. One of the reasons was the excess of employees employed during the technological boom during the pandemic, including i.a. Google, Meta, Amazon and Microsoft.
Source: Gazeta
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