The novelty – about which Elon Musk traditionally informed using his Twitter account – will appear in May. The head of the platform stated that the solution should bring “big benefits to both media organizations and the general public”. Of course – as you can suspect – it is also to bring great benefits to Twitter itself.
Twitter will make it easier to read paid articles. “One Click”
The tool, which is due to appear on the portal this month, will allow publishers of media services to charge for access to their content through it. Usually, to unlock the texts hidden behind the so-called paywall, readers must pay a monthly fee. Elon Musk wants people who have not purchased a subscription for access to a given newspaper to be able to pay a small amount for reading a single article that interests them. Of course, this option will not pay off when the Internet user wants to access many texts, but in the case of occasional opening of individual articles, it can make a lot of sense.
The platform will enable media publishers to charge users for a single article with a single click. This allows users who would not purchase a monthly subscription to pay a higher price per article when they want to read the occasional text. This should be of great benefit to both media organizations and the general public
Elon Musk tweeted.
The eccentric billionaire has not revealed too many details yet. We can guess that readers have an easy way to settle payments directly with Twitter, and the platform will then transfer the payment to the publisher. Along the way – as you might expect – he will charge a commission for his part in such a transaction. So this is another idea of Elon Musk to improve the financial condition of Twitter. Since taking over the platform in October last year, the new head of the site has been doing what he can to reduce the social network’s operating costs while increasing its revenues. Within a few months, Musk fired about 3/4 of the company’s employees, increased the fees for access to the Twitter Blue service and took away a number of privileges (including verified account tags) from users of the free version of the platform.
Source: Gazeta
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