GQ: Tim Cook said he underestimated glasses and augmented reality headsets
The head of the American company Apple, Tim Cook, said that he was wrong about augmented reality technology. This is reported by the publication GQ.
In an interview with the media, Cook admitted that he had previously been dismissive of AR technologies and augmented reality headsets, but now he realizes that he was wrong. “My thinking is always evolving. Steve Jobs taught me: you should never “marry” yesterday’s beliefs, ”said the head of Apple.
According to Cook, if the situation changes, then you need to admit your mistakes, rather than “keep squatting and explaining that you were right.” GQ journalists recalled that after the announcement of Google Glass, the entrepreneur allowed skeptical comments towards the device.
An interlocutor of Tim Cook asked the head of Apple about whether it is worth listening to skeptics who criticize the company about the decision to release its alternate reality headset in the future. The entrepreneur did not confirm the corporation’s plans for the device, but noted that the creators of new products and innovators always have critics.
At the end of March, insider Ming-Chi Ko announced that Apple had delayed production of its alternate reality headset. The reason for the disruption in the start of production, the specialist called negative forecasts in the company regarding how consumers will meet the new device.
Source: Lenta
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