According to the document, around 40% of Facebook page traffic in 2018 occurred on sites where most of the content had been stolen.
The social network Facebook has allowed plagiarized or recycled content to flourish on its platform despite the fact that its own regulations prohibit it, according to an internal report to which the Wall Street Journal.
According to the document, about 40% of Facebook page traffic in 2018 occurred on sites where most of the content had been stolen or reused, according to a report prepared that year by one of its data analysts Jeff Allen.
Facebook pages, unlike personal profiles owned by individuals, are used by companies and organizations to disseminate content.
Facebook analysts also noted that the company had been slow to act against copyright violations for fear of exposing itself to legal liability.
Allen, who left the social network founded by Mark Zuckerberg in 2019, pointed out that the easiest way for Facebook Pages to gain high impact was to go to pages with a good number of followers and republish the content.
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Likewise, Facebook experts assured in the report that it is a pattern that is being used by both American and foreign groups, who publish content that causes division or that contains false information.
“This is the basic plan that a lot of the bad guys (on the network) use,” Allen said in his 2019 report.
The Wall Street Journal also ensures that plagiarized content continues to be a formula for success on Facebook, according to data published by the company this year from the most popular publications. (I)