The new ranking will avoid displaying content that “seems to have been created primarily to rank well in search engines” in top positions to make it easier to find quality, original reviews in shopping searches.
Google has announced that it will changes in the browser with the aim of prioritizing relevant, informative and useful content for the user over those that bet more on strategies to attract clicks.
The technology company is going to modify the ranking with which they are shown with the relevant content for the user in the search engine, with the aim of highlighting the information that can help the user when they start a search.
Specifically, the new ranking will prevent showing in leading positions content that is not original or quality, that is, content that “seems to have been created primarily to rank well in search engines,” as stated on his blog. This type of content is popularly known as ‘clickbait’.
This change will first roll out to English users around the world next week. The company will accompany this ranking with an update that will allow you to find original and quality reviews in purchase searches.
Source: Eitb
Kingston is an accomplished author and journalist, known for his in-depth and engaging writing on sports. He currently works as a writer at 247 News Agency, where he has established himself as a respected voice in the sports industry.
