Brazilian and world football star, Neymar entered into a partnership with Fun Brands, a beverage company based in Miami, in the United States, to launch a wine-based cocktails and non-alcoholic mocktails venture. The new brand will be launched in Brazil later this year.
“This is a great opportunity to connect in a different way with the people who follow me, creating other possibilities for us to be together beyond football, which is my life”, highlighted the Al-Hilal striker.
Here comes another way for us to celebrate together. In partnership with Fun Brands, we will launch my line of cocktails and mocktails. This global novelty comes out first in Brazil later this year. pic.twitter.com/1aBZpV8FDi
— Neymar Jr (@neymarjr) April 15, 2024
“I want to share the Brazilian flavors that I love most with my fans here and around the world, in a different, irreverent way. And the idea of also bringing non-alcoholic drinks really attracted me to the project”, he added.
“The partnership with Neymar Jr. will begin in Brazil and focuses on flavors unique to the country, which are incredible. Later, it will conquer the world in collaboration with a large company in the segment and our global media partner”, said the founder and CEO of Fun Brands, Joe Peleg.
The new cocktail and mocktail brand will launch with low-alcohol variations and non-alcoholic options for strategic global markets.
Source: Gazetaesportiva
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