The five Christmas personalities you should know

Each person faces Christmas in different ways. In fact, there is a global report carried out by Klarna and consumer psychologist Kate Nightingale, who have managed to identify several types of personalities at the time of celebrate the holidays most popular and anticipated of the year.

Next, we tell you about their findings. Do you think you identify with one of them?

Christmas lovers, lovers and experts

There are two groups, the fanatics and the experts. These types of people are the ones who love parties the most: they love to buy gifts (almost double the world average of 48%) and 9 out of 10 (91%, 92%) want to find meaningful gifts, ideally at a bargain price (84% and 92% respectively).

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The fans, however, they are slightly more likely to enjoy the holidays with their families, while The experts they enjoy celebrating them with everyone. You will recognize yourself in them if you are one of those who on November 2 was already humming Christmas carols or planning all the meetings so that not a friend escapes when celebrating this Christmas.

Home Sweet Home

Known as the ‘homies’, they are very focused on celebrating the holidays with the family And although they may not like buying gifts as much (27%), those who do want to find gifts that are meaningful and relevant to their “gifted” (47%). You will recognize yourself in them if you are one of those who buy gifts intuitively. And it is that you know yours and you recognize the perfect gift when you see it.

Supermarket hours for the Christmas holiday

Conscious even at Christmas

Also called ‘pragmatists’, are more likely to get down to business and make things happen: 1 in 2 (50%) look for bargains when shopping, and 2 in 5 (39%) want to buy sustainable and environmentally friendly gifts. You will recognize yourself in them if you are one of those who you prepare a budget and tend to give useful gifts. Yours is to enjoy without being enthusiastic.

Mass times for Christmas Eve and Christmas in Guayaquil

Los grinch

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They say ‘indifferent’. They they are not carried away by euphoria (and they are not buying many gifts either), but when they do it is in a very spontaneous way; more than half (54%) buy gifts when they see something they think someone they appreciate might like, more than double the world average (21%). You will recognize yourself in them if during these dates You try to avoid co-workers who are too festive, typical obligations and romantic comedies. (I)