Atresmedia TV (27.1%) continues as the leading Prime Time group and laSexta is the third most watched private channel

the sixth increases compared to September to 6.4% and wins its direct competitor again, expanding the lead to +1.4 points, and also prevailing in Prime Time. It adds its 49th victory in the last 51 months, and is also ahead in Target Comercial (7.6% vs 6.1%). ‘Aruser @ s’ and ‘Al Rojo Vivo’ grow compared to September and are their most competitive programs. laSexta Noticias remains in its best month since January and ‘Jugones’, ‘Zapeando’ and ‘Better later’ continue ahead of their respective rivals. The most watched broadcast of the network this month is the interview with Pedro Sánchez in the special of ‘Al Rojo Vivo’.

laSextaNoticias, with 8.9% In the month of the premiere of its new set, it remains in its second best data of the year and the highest in 9 months and double its competitor (4%). laSextaNoticias14H LV (11.6% and 1.2M) is the channel’s most watched content for the 4th month: it grows and obtains its best figure since March 2020, the first month of confinement, and laSextaNoticias20H LV (7.4% and 757,000) in its 3rd best month of the year.

Also laSexta Noticias Fin de Semana (9% at 2:00 p.m. and 7.4% at 8:00 p.m.) grew to its best figure in 6 months. The 2nd edition is, in fact, the one that grows the most in Prime Time on the weekend.

Atresmedia TV, with a 27.1% share, also grows compared to a year ago and is also ahead of 27% in Prime Time, where it is once again the absolute leading group, surpassing its competitor by almost +2 points of distance and despite having one less channel. Likewise, it maintains the first place in the Desktop, in this case with a 29.8% share.

One more month in which Atresmedia TV (with more than 20 million) and Antena 3 (with more than 13.5 million) are once again the group and the channel through which the most people pass every day and also leaders in deferred consumption among its competitors.

Antena 3 continues its growth at the start of the season. The chain ended the month with 13.7%, being the television that grew the most in the year, with almost +1 point of rise, until its best October since 2015, and remaining unbeatable in Prime Time, the band with the highest consumption and advertising interest, where it once again leads to +2.2 points of its direct competitor: 14.4% vs 12.2%. It also continues as the most watched chain in the desktop, increasing its leadership to 16.1%.

October has returned to be an extraordinary month for Antena 3 Noticias, which continues to be the absolute leader for 22 consecutive months again with a 20% share, thus maintaining its best result in almost 14 years (January 2008). You have to go back almost 12 years to find an informative option that reaches the 20% barrier.

In addition to the news programs, which monopolize the most viewed broadcasts of the month (except for sporting events), the channel achieves the most viewed programs of the month with ‘Pasapalabra’ and ‘El Hormiguero 3.0’, absolute leaders, as well as ‘La Voz’ in Friday night and the five most watched series – ‘Infiel’, ‘ACI: High Intellectual Capacity’, ‘Bitter Land’, ‘Amar es para siempre’ and ‘Inocentes’.

Regarding the Thematic channels, Nova (2.4%) remains the leading theme of the year, adds 20 months as the most followed in Prime Time and 28 months ahead of its competitor; Neox (1.8%) stands out for another month in Target Comercial, Mega (1.3%) is the reference male channel and stands out at late night with ‘El Chiringuito de Jugones’, once again the leader and Atreseries (1.5 %) is, once again, the leading newly created theme since its inception with its all-time high in October.