Expobeauty Latam, an unprecedented beauty fair in the country, is preparing to launch this Saturday, September 30, at the Guayaquil Convention Center. This fair, which runs until October 2, promises to be the showcase for innovation, quality and creativity for beauty enthusiasts, professionals and entrepreneurs from the sector.

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More than 200 leading brands from the industry meet, in collaboration with leading exponents of the national and international market. During the three days of the fair, visitors can discover the latest trends in nails, make-up, hair care, skin caredermocosmetics, barbershop, wellness, aesthetics and more.

The event aims not only to showcase the most innovative products and services on the market, but also to be a space for fostering relationships, business, investments and strategic collaboration. In doing so, it seeks to promote the country’s economic development in the field of beauty and to introduce Ecuadorian products to the international market.

Beauty enthusiasts will also be able to enjoy makeup, nails and hairdressing tournaments, where entrepreneurs will have a unique opportunity to showcase their talent. The entrance fee is $3 per day and $5 for two days.

The program for the three days of the fair is as follows:

Saturday September 30th:

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Sunday October 1:

Monday October 2: