Atresmedia Televisión, through its Antena 3 and laSexta channels, continues for another year to maintain its position as an information benchmark and undisputed leader in credibility and trust, according to data released by the Digital News Report 2023 prepared by the Reuters Institute for the Study of Journalism and the University of Oxford, in collaboration with Digitalunav of the Faculty of Communication of the University of Navarra for its edition in Spain.

The study by Reuters and the University of Oxford, qualified as a worldwide reference in terms of information consumption habits, maintains the prominent position of Antena 3 Noticias and laSexta Noticias as means used to inform Spanish users, constituting themselves as main sources compared to its main competitors. Both channels maintain, for one more edition, their position in the ‘top 3’ of favorite media by consumers in our country.

Antena 3 Noticias and laSexta Noticias, the most used sources

The document indicates that Antena 3 and laSexta continue to obtain high degree of trust and loyalty among the users of the communication media, being transmitted especially through its Newscasts, as highlighted, pointing out some indisputable figures compared to its most relevant competitors in the field of television.

In this regard, Antena 3 Noticias, once again, is the main source and most used by users for information with 42% while laSexta Noticias continues in third place with 23%, being the second favorite private option. On a global level, the Antena 3 and laSexta News, belonging to Atresmedia TV, lead the ranking with a total of 65% over competitors such as RTVE (24%) and Mediaset (37% with the addition of Telecinco News and Noticias Cuatro) .

laSexta, the second most reliable private channel after Antena 3

The leadership of Antena 3 continues to be resounding with respect to the trust granted by users, once again obtaining, for another edition, a high level of credibility. The Atresmedia TV network leads the media ranking with a rating of 51%.

In addition, Antena 3 is also the most followed television in the online ranking with 12%, placing it among the most followed media in that category.

As for theaSexta, is the second most reliable private channel for the public with 42%ranking ahead of Telecinco, which is the least credible (32%).

The sum of both general channels, belonging to Atresmedia Televisión, with 93%, represents undisputed leadership in the confidence index over the rest of the audiovisual competitors.

A leading audience TV model

The data from the Digital News Report 2023 deepen those provided by the same study in previous editions, pointing out the prominent position of Atresmedia TV News in terms of monitoring and trust in its two generalist channels, Antena 3 and the Sixth, and demonstrating that television remains the preferred medium for information.

They also highlight that the Atresmedia TV channels, in their commitment to quality, credibility and plurality of information, maintain, for yet another edition, their audience and their influence in society as information references.

In May, Antena 3 repeated as the leading network in Spanish television, chaining 19 consecutive months of victories. laSexta, for its part, was the third most watched private channel, leading another month over its main rival. This dominance of its two main channels extended to the entire group which, despite having one less channel than its competitor, ended May as the leading Group.

In the news field, Antena 3 Noticias closed 41 consecutive months of leadership (18.9% share), with the most watched news programs on TV in all its editions. For his part, laSexta Noticias also stood out, averaging 7.5%with his best quota of the season, and prevailing over his competitor in all his editions.

Digital News Report, world benchmark in information consumption habits

The Digital News Report 2023, considered the world’s leading study on information consumption habits, is based on an online survey, answered exclusively and conducted by YouGov in 46 countries on six continents.