In Ecuador, various physical and digital stores are preparing to celebrate this Friday the 25th an important day for the sale of products: Black Friday or Black Friday.
This is an American tradition, which begins on the last Friday of November, but has gained popularity in Latin American countries such as Ecuador due to the promotions offered.
Given the demand, businesses and businesses must be ready to generate the most money and boost their brands.
Old Navy also arrives in Quito and on the eve of Black Friday
Black Friday: advice for companies and entrepreneurs
As Infogate published, Black Friday can be a challenge for some merchants, as it represents the start of the peak demand season: Christmas.
Instance LATAM Technology Manager, Tennyson Vásquez, shared some of his recommendations, which begin with building e-commerce capabilities.
Establish a fixed strategy
For events like Black Friday, the main thing is to establish a fixed sales strategy. If all the employees are focused, you will be able to plan everything for any occasion and this will allow the business to continue to grow.
incentivize leadership
Black Friday days tend to generate large amounts of work, so it is necessary to establish a leader to handle these situations.
Your venture must encourage its workers to have leadership to develop a team that executes and manages solutions to any problem.

The customer is the core
One point that will boost your brand is that you focus on the customer as a core, especially when you establish business-customer interaction on various platforms.
“It will be what gives you happy, loyal, secure and connected customers with your brand,” Vásquez told Infogate.
You must design an evolutionary sales plan for each event, in which creativity and good news pleasantly surprise your users.
Want to hunt down the best Black Friday health and beauty deals? With these five tricks you will achieve it
digital talent

Entering your company into the digital environment will allow it to diversify its opportunities to reach more people.
Due to this, companies invest time and money in training, training and empowering talent in some skills such as:
- Digital creativity to solve problems.
- Effective communication.
- Digital marketing.
- digital tools.
(YO)
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Source: Eluniverso

Paul is a talented author and journalist with a passion for entertainment and general news. He currently works as a writer at the 247 News Agency, where he has established herself as a respected voice in the industry.