Experts will meet in Quito to speak in a forum on the importance of public policy and copyright and related rights in the audiovisual industry

Experts will meet in Quito to speak in a forum on the importance of public policy and copyright and related rights in the audiovisual industry

Quito will be the scene of the International Forum: fundamental pillars for the development of cultural industries, in which experts from Colombia, Argentina, the Dominican Republic, Peru, Mexico and of course Ecuador will participate. It is organized by the Society for the Collective Management of Rights of Audiovisual Producers, Egeda Ecuador.

It takes place within the framework of the regional meeting that Egeda has in Ibero-America this Wednesday, July 27. “We are 11 collective management societies… There are Mexico, the Dominican Republic, Panama, Colombia, Ecuador, Peru, Chile, Argentina, Brazil, Uruguay and Spain,” he explains. Hilda María Jiménez, CEO of Egeda Ecuador.

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The objective of the international forum, according to Jiménez, is “to make public the most important part of why we exist, what we do as a management company, we watch over the copyright of the owners of audiovisual producers, in general in Latin America“, it states.

“But the important thing about all this is that when we generate or charge copyright to users, when I talk about users they are hotels, restaurants, cable operators, gyms, wherever there is a television, where there can be a public communication of audiovisual works, we charge a royalty, it is what is called copyright, but The need to collect this is not only to pay the owners of the works, obviously it is, as has been said at some point, it is the salary of the creator”, he adds.

In addition to that, The forum also aims to encourage and promote the industry, Therefore, in the case of Egeda, what they do with the collection is that apart from what must be paid to the holders, an amount is also assigned that is invested as promotion in the industry itself, with which they seek to grow this sector and that in turn contributes to the development of a country.

“With the networkingcontacts, proximity that we have between all the Egedas of the region we have realized that there is information, data, knowledge of many people within the audiovisual industry that we can make it available to the public, to the members of the audiovisual industry or cultural industries, because although this has been organized by Egeda Ecuador, this is not far from what other collective management societies do in the country and in the world…”, he explains.

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The forum has two pillars and in this sense, a group of experts will refer to the essentials of public policy within the audiovisual industry, but beyond pigeonholing itself into a field, to culture in general. “That they have support and a State policy that allow them to grow, I think that Ecuador has not done its task well from the governments of being able to generate incentives, not only tax, because there are many other incentives that allow cultural industries to develop, grow and this leads to this growth of the country’s Gross Domestic Product”, he maintains.

In this way, as speakers for this area, the Colombian production company Ana Pineres (Pálpito, La Niña, Late I met him) and president of Egeda Colombia; Luis Arambilet from Egeda from the Dominican Republic; and Ignatius King from Ageda Argentina. “They are going to come to tell us what they are doing in their countries to see if we from Ecuador and the national industry can achieve it, and the authorities, because they are invited to this forum, the Ministries of Tourism, Culture and Heritage, Telecommunications and Production, which are the State portfolios closest to finding a benefit from this growth of cultural industries”, he comments.

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While the other pillar will focus on the juridical/legal part. Fernando Zapata López (Colombia); Hugo Gomez (Peru); and Eduardo de la Parra (Mexico).

Asked about the contribution of the audiovisual sector to the Gross Domestic Product (GDP) of Ecuador, Jiménez replies that “that is the problem, that there are no such figures” because “unfortunately from the Ministry of Culture, from the Ministry of Production itself they are only now realizing the importance of this support”.

He cites as an example that Colombia has very important figures, that 3% of GDP has been handled in recent years based on the ‘Orange Economy’, and that Ecuador wanted to do something similar at the time when Juan Fernando Velasco was Minister of Culture with ‘Creative Ecuador’. “The Orange Economy is a concept that comes from the World Bank and that President (Iván) Duque in Colombia welcomed it, understood it and supported it so that it could generate industry,” explains Jiménez.

The forum will be held at the Hotel Dann Carlton Quito. The opening will be at 08:30, by Jiménez.

The director of Egeda Ecuador invites you to be part of the Society and assures that there is no economic cost to be a member. There are currently 81 Ecuadorian partners. It was created in 2001, however, in the last ten years it has been strengthened and consolidated. (YO)

Source: Eluniverso

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