The Lima Chamber of Commerce (CCL) reported that the Retail and Distribution sector could increase the prices of the products sold this Christmas by up to 20%, due to the increase in logistics expenses and the exchange rate of the North American currency.
This, after the cost of each container that brings goods from abroad. That previously fluctuated between US $ 2,000 and US $ 3,000, today is between US $ 12,000 and US $ 15,000, which represents a higher expense for entrepreneurs.
“Logistics expenses have increased fivefold to levels that had never been seen before and, finally, the increase in the dollar, which has risen 30% in one year due to the clear situation of political instability, will translate into an increase in prices in incoming stocks. for the Christmas campaign ”, said Leslie Passalacqua, head of the Retail and Distribution Guild of the CCL.
However, the organization clarified that, although the sales of the sector will not reach those registered in the pre-ndemic, those corresponding to the Christmas campaign this year will reach 80% of those that were had in the same period of 2019, which which will mean a recovery compared to 2020.
“This time the company will have to evaluate whether it sacrifices the company’s profit margin or transfers it to the end user. They are already forced to raise prices for having sacrificed margins due to the devaluation, now that we have gone through such a difficult year for our sector and that it is not recovering, in any case there will be an increase in products this Christmas season ” Passalacqua remarked.
CCL: capacity for Christmas sales
On the other hand, the representative of the CCL said that it is expected for this year-end campaign an expansion of capacity to at least 80% in shopping centers and stores, because today there is only 31% of traffic in the malls compared to what was had at the end of September 2019.
“We have a much more solid consumption, last year you only had high health expenses and a family environment in which half had lost their jobs. Now there is a higher family income and a higher consumption of entertainment, food, clothing, etc. ”, he explained.
.
Kingston is an accomplished author and journalist, known for his in-depth and engaging writing on sports. He currently works as a writer at 247 News Agency, where he has established himself as a respected voice in the sports industry.
