Today you can pay and receive cryptocurrencies, with the option of converting them into Soles. But that’s not all: you also access exclusive discounts and get rewards for each sun spent on groceries, fast food and trips.
“We offer users a bit of the future of money: Bitcoins (BTC),” said Federico Biskupovich, director of Operations of the Crypto Lemon Wallet, to the Republic.
The purpose is to familiarize people with cryptocurrencies and motivate them to take their first step in this world. Even if someone ever encouraged to buy before, in doing so for the first time, however minimal investment is, it is already part of the ecosystem and has bitcoin in its wallet.
In addition, in the long term its value should increase, becoming not only an introduction to the crypto world, but also in a form of future savings and investment.
Clearing doubts
Miguel Angel Reinoso, Growth Manager on the Peruvian Investment Platform HAPI, explained to this newspaper that the factors that slow the mass adoption of cryptocurrencies are the Financial Education and the volatility.
Under that reasoning, he questioned that cashback is in BTC and not in Stablecoinsthat is, in digital currencies linked to the value of a stable currency, such as the dollar. Biskupovich replied that the election is due to the fact that Bitcoin is decentralized and has a Long -term positive volatility.
On the cases of Rug Pulls, projects without real utility and memecoins, such as $ Libra in Argentinacreated only to take advantage of trends – which has generated distrust in the market – highlights the importance of verifying transparency and having a cautious profile in this type of assets.
Cashback in BTC
The application Lemon It has a QR to make payments, allowing access to the promotions offered by visa or mastercard to your cardholders and receive satoshis in returnthe minimum unit in which a bitcoin can be divided.
Currently, cashback is 10 satoshis or 5 cents (S/0.18). However, with the launch of the card in the coming weeks, it will be 1% of the total purchase if you are paid with BTC and 0.1% if you are paid in soles.
On the other hand, Tulkit pay It offers a 0.5% cashback if you use your card to pay in soles, and 2% if you pay in cryptocurrencies, that is, 107 satoshis or 53.5 cents (S/1.96).
It should be remembered that 1 BTC is equivalent to 100 million satoshis and that its value exceeds US $ 97,000. Bitcoin’s total supply is limited to 21 million units.
Promotions with BTC
From August to December 2024, when paying with Tulkit Card Every Wednesday in Wong stores for amounts above S/200, a S/60 discount was applied, in addition to 2% of Cashback in BTC corresponding.
Also, in Bembos, on Saturdays and Sundays, Combo Cheese had a price of S/16.90 instead of S/26.80. In Papa John’s, the Grande All The Meats Pizza (Pepperoni, American or Hawaiian) cost S/10.90 instead of S/39.90, while the family was at S/21.90 instead of S/44. On the other hand, on Sky, on December 14, a 50% refund was offered in all ticket purchases nationwide.
Tulkit offers until the end of March the applicable promotion in Wong Now on Wednesdays, Thursdays and Fridays for the Boulevard Asia and Km40. Also, on festive dates it gives a random cashback of up to 10%.
Promotions results
Opportunities the results showed that young people between 18 and 35 are Those who benefited the most from these promotions, having used the promotion in Bembos and 1,020 that of Pope Johns. Those between 30 and 40 years They were the ones who used Wong’s most with 728 transactions and Sky’s with 80.
Now, it is not that the latter has been limited, but, as Álvaro Astudillo, Marketing Director at Tulkit Pay, explained, Peruvians do not know these offers.
The total savings recorded was S/43,680 by Wong, S/7,546 for Bembos, S/44,880 by Pope Johns and S/4,300 per Sky. Also, in transactions it was S/109.200, S/5,390, S/22.338, and S/16,000, as appropriate.
YAPE AND PLIN: This works interoperability
The Interoperability in Peru It allows to transfer money from cryptocurrency applications to digital wallets such as YAPE and Plin. For example, by scanning Yape’s QR from the Lemon application, it is possible to make money transfers in a simple way.
Given the lack of confidence in payments, they invite merchants of various establishments to verify transactions when a user will transfer through the application. The use of cards allows combining the digital world with the physicist, which facilitates the integration between both financial systems.
Source: Larepublica
Alia is a professional author and journalist, working at 247 news agency. She writes on various topics from economy news to general interest pieces, providing readers with relevant and informative content. With years of experience, she brings a unique perspective and in-depth analysis to her work.
